SEO importance of the "S" at the end of a site name

3 replies
  • SEO
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I am wondering what the relative difference is in the value of the "s" at the end of a search term, specifically product name +review.com versus product name +reviews.com

In other words "review" versus "reviews".

If I google "widget reviews" does my site widgetreview dot com get the same exposure?

If I have both domains which should I forward to the other?

I am guessing I want widgetreviewdotcom forwarding to widgetreviewsdotcom right?

Thanks.
#end #importance #seo #site
  • Profile picture of the author GeorgR.
    you can easily test this yourself.
    Enter "widget reviews" in Google, and you see some sites coming up where the word "review" is bolded. This is indication that Google does indeed not make a difference between singular and plural form so you can use both.
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    • Profile picture of the author Ralph Moore
      Originally Posted by GeorgR. View Post

      you can easily test this yourself.
      Enter "widget reviews" in Google, and you see some sites coming up where the word "review" is bolded. This is indication that Google does indeed not make a difference between singular and plural form so you can use both.
      There is some truth to that, however, I do get different results for each of the following

      widget review
      widget reviews
      "widget review"
      "widget reviews"

      Maybe it depends upon both the specific widget and how people search.
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  • Profile picture of the author bfas
    I have also found that it varies; sometimes you get the benefit of both, sometimes not.

    Michael
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