13 {{ upvoteCount | shortNum }}
13 {{ upvoteCount | shortNum }}

Low Volume Keywords

by wwimbish4
11 replies
  • SEO
    • |
I was wondering if anyone has had luck marketing products by targeting low volume keywords? I have found a lot of good keywords that have anywhere from 350 -600 exact match searches per month. Many still have exact match TLDs available. Is it worth pursuing keywords with lower search volume? I have noticed that many of these keywords have a ton of ads being displayed in Google which seems to be a good sign.
#keywords #low #volume
  • Profile picture of the author BloggingPro
    Welcome to the world of "micro-niche-marketing."

    It's a really great way to make money just be aware of that the costs for buying a domain name for every "long tail keyword" you find can prove to be expensive.

    Are you looking to profit solely from adsense or monetize in other methods as well? Also for future reference these kinds of questions generally should go in the SEO forum...
    Signature
    You're going to fail. If you're afraid of failure then you do not belong in the Internet Marketing Business. Period.
    {{ DiscussionBoard.errors[3569402].message }}
  • Profile picture of the author hashbury
    Low volume keywords have always been kinda hit or miss with me. I tend to not target anything bleow 800 exact matches. If I thought it would be a good buying keyword I would probably go after it.

    If I was going to go after keywords with less than 800 exact matches I would defintely make sure there is low competition. I wouldnt want to compete with wiki ehow or any other major site.
    {{ DiscussionBoard.errors[3569405].message }}
  • Profile picture of the author TheBusinessNomad
    Exact match domains get de-valued a lot in Google now adays. Micro-sites are (in my opinion) not such a good bet now adays.

    However, if you can find maybe 25+ promising keywords which are all related, you can build one big site, full of nice content and all those bits of traffic will add up...

    And yes, I have done this, and it can work very well. You'll need to write plenty and make your site really good quality, and then you'll need to build lots of links.
    {{ DiscussionBoard.errors[3569412].message }}
    • Profile picture of the author BloggingPro
      Originally Posted by TheBusinessNomad View Post

      Exact match domains get de-valued a lot in Google now adays. Micro-sites are (in my opinion) not such a good bet now adays.
      Do you have any statistical numbers to prove this? None of my EMD's have been de-valued and I've been building sites this way since I started a few years ago.

      Even in the "farmer" update my sites actually moved UP the SERPs not down.
      Signature
      You're going to fail. If you're afraid of failure then you do not belong in the Internet Marketing Business. Period.
      {{ DiscussionBoard.errors[3569449].message }}
  • Profile picture of the author TBInternetMarketing
    In my experience you can definitely have success with this. A lot of people say don't go for anything under 1,000 a month. I also operate by this rule, but only because if I am going to take the time to rank for a keyword, it may as well be something that gets lots of traffic.

    On the other hand....it really is all about how targeted your traffic is.
    I would rather get 50 highly targeted visitors a month than 10,000 visitors from untargeted traffic. So if the keyword in question is a 'buying keyword' and will be searched by people who are really looking for what your site is offering, I say GO FOR IT!
    {{ DiscussionBoard.errors[3569478].message }}
  • Profile picture of the author JayPeete
    I typically stay above 500 on exact match keywords. If the keywords are buyers keywords and a good domain is available, chances are that is a good one to go after.
    Signature
    What Misunderstood Traffic Source SUCKS In
    3 Million Visitors Daily and Spits Out
    $560.81 Per Day In Commissions?
    {{ DiscussionBoard.errors[3569554].message }}
    • Profile picture of the author timpears
      Originally Posted by JayPeete View Post

      I typically stay above 500 on exact match keywords. If the keywords are buyers keywords and a good domain is available, chances are that is a good one to go after.
      How do you judge 'buying keywords'? Since the AdLabs from MSN has taken down their site, I don' know how to judge this other than for the obvious ones.
      Signature

      Tim Pears

      {{ DiscussionBoard.errors[4048914].message }}
  • Profile picture of the author PatrickBrianONeill
    Originally Posted by wwimbish4 View Post

    I was wondering if anyone has had luck marketing products by targeting low volume keywords? I have found a lot of good keywords that have anywhere from 350 -600 exact match searches per month. Many still have exact match TLDs available. Is it worth pursuing keywords with lower search volume? I have noticed that many of these keywords have a ton of ads being displayed in Google which seems to be a good sign.
    Those are some of the best (most successful) Amazon or other physical product pages and sites I have.

    Low searches, low comp review sites do well because they are already in a buying mind-set.

    Good luck.

    Patrick
    Signature
    PatrickBrianONeill.com
    {{ DiscussionBoard.errors[3570412].message }}
  • Profile picture of the author magicmarcus
    it all depends on the nature of the niche...

    if i find a word with 300 searches per month for the word free shoelace knot guide... i may pass it up.

    however if its something like mortgage refinance in new mexico... id probably go for that.

    as a marketer you want to look for how much you can make on a niche vs the traffic available... that will give you the sweet money spot.
    Signature
    Free Affiliate Marketing Tools

    Free Affiliate Marketing Course
    {{ DiscussionBoard.errors[3570425].message }}
  • Profile picture of the author StoneWilson
    If you can find well-matched offer for those microniches, you can make big cash with them. Just make sure you can make a highly converated landing page for each keyword.
    Signature
    Looking for godaddy renewal coupon? Check GodaddyRenewal.com!
    {{ DiscussionBoard.errors[4048998].message }}

Trending Topics