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Effects of server downtime on SEO

by danclarkie
5 replies
  • SEO
    • |
Hey,

We all know that if your server is down a lot and frequently then google really doesn't like it.
Has anyone got first hand experience of this and or sources to that they could share to say how important server uptime is in terms of SEO

I have been doing SEO for a website and the server up/down time is pretty bad, I would like to be able to argue the case with some solid facts.

To give more context we are talking around 6 incidents (that I know of) in the last 2 months of between 1-5 hours each time.

My understanding is that google frowns upon this as its bad for user experience but also it drains google server resources as they try to crawl a site that doesnt exist and as a result you receive a penalty for this.

Could anyone provide any more input / links to sources etc ?
Thanks shall be given.
Cheers!
#downtime #effects #seo #server
  • Profile picture of the author Harry Spencer
    I just found some information on google support forums, I always thought server downtime would affect your rankings but people seem to disagree.

    You might find other similar posts on google forums

    Hope that helps

    Harry
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  • Profile picture of the author Harry Spencer
    Sorry forgot the link

    Ranking punishment for server down time - Webmaster Central Help
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  • Profile picture of the author chessguy
    I used to have a website that was down for a few weeks that still retained its ranking. I don't think a few hours downtime here and there will have a dramatic impact, if any at all.
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  • Profile picture of the author John Romaine
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  • Profile picture of the author nettech
    I went aborad for two weeks recently and 2 of 3 hosting companies suspended my account for whatever reason! Most of my money sites were on these and as a result I lost rankings which equate to money. I didn't have any internet, email or anything so was unable to rectify the issue until I got back. Most of my first page sites returned after 3 weeks but even now I have sites that are on page 3-4.

    My advice is to create mirrors of your site to another hosting account so if it goes down, you can change the nameservers and get it back up again ASAP. I have now started to roll this out as a result of what happened. I am also beginning to convert the Wordpress sites back into HTML which was the cause. Hosting providers do not like you using Wordpress sites as it can be quite heavy. I had very few plugins such as WP Cache but it seems like the hosting company didn't really care....they just wanted to sell me a dedicated otpion.....*rant over*.

    All the best and hope that helped!
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    Thanks
    Zaheer

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