How to Fix Keyword Relevance Poor?

5 replies
  • SEO
  • |
I've been trying to fix keywords in my Google Adwords account that have the "keyword relevance" listed as poor. If I'm correct, that's Google saying that they don't think my landing page is particularly relevant to the keyword? So even if I get a pretty good CTR on my ad, that won't change the fact that Google doesn't think the landing page is relevant to the keyword, and my quality score can never be that great?

Anyway, I'm trying to fix that, but I can't seem to figure out how to get Google to think that my keyword is relevant, even though it really is.

For example, a good example is the following keyword: social phobia

I have the adgroup set up so it includes "social phobia," [social phobia], "social phobia relief," and [social phobia relief].

I have two ads that are set up for the keywords:

Social Phobia Relief
Social Phobia Relief within 30 Days
Free 30-Day Trial. No Commitment
a2xanxiety.com/social-phobia-relief

Social Phobia Relief
Free 30-Day Trial. No Commitment
Social Phobia Relief within 30 Days
a2xanxiety.com/social-phobia-relief

And the website that I link to in the ad is the following:

www.a2xanxiety.com/social-phobia-relief.html

Originally it said "no problems" for the keyword relevance, but now it changed to "poor." Any ideas about how I can fix this so that I can get the keyword relevance to "no problems" and get my quality score higher than 3/10?
#fix #keyword #poor #relevance
  • Profile picture of the author NastyBlast
    I looked at your page and it look ok to me. I recently had the same issue. Contact ADWords on the phone and they will assist. The phone number is sometimes hard to find... but dig for it and you will find it.

    BTW: nice choice of girl in your header. She's a bit distracting from your product.
    {{ DiscussionBoard.errors[3872910].message }}
    • Profile picture of the author joemagaro
      Originally Posted by NastyBlast View Post

      I looked at your page and it look ok to me. I recently had the same issue. Contact ADWords on the phone and they will assist. The phone number is sometimes hard to find... but dig for it and you will find it.
      Ok, I'll check it out. I've been trying different things with Adwords over the last few days to try and get quality scores up but I don't want to waste time doing things that don't work.

      Originally Posted by NastyBlast View Post

      BTW: nice choice of girl in your header. She's a bit distracting from your product.
      Haha thanks. I hope that's a good thing...
      {{ DiscussionBoard.errors[3872942].message }}
      • Profile picture of the author joemagaro
        Anyone else have any ideas? Any help would be greatly appreciated...
        {{ DiscussionBoard.errors[3873661].message }}
        • Profile picture of the author alxvallejo
          Let me know when you find that number...
          {{ DiscussionBoard.errors[3881187].message }}
  • Profile picture of the author misterkailo
    Your best bet is to call. The girl in picture looks sad and happy at same time..
    {{ DiscussionBoard.errors[3882302].message }}

Trending Topics