Google no longer listing my site for primary keyword. What gives?
- SEO |
My first of what I expect will be many posts on here. I have a lot to learn!
I'm doing some SEO work for my brother. He designs and builds high-end staircases in Ireland, and I'm trying to get him to #1 for the keyword "Stairs" on Google.ie (NOT Google.com).
Here's his website: ajdstairs.com
I've been tipping away at it for a few months now, tweaking some things on-site and building a few links via article directories. I was making steady progress, getting the site from page 39 of Google.ie, all the way to a high of page 4 early last week.
And then, some time last week, the listing disappeared. It's still showing up for other keywords, but it has disappeared completely for the "Stairs" keyword. I just looked through all 66 pages of results again and it's definitely not there.
I changed just two things on-site last week, listing them here to be thorough, though I can't imagine any of them being related to the issue:
- Found that I had two description tags, one added by SEO plugin and the other by my theme. Removed the latter.
- I discovered that my keyword density for "stairs" was way too high on the homepage, at about 16%, so I reduced it to 7%.
Many thanks in advance for any advice.
Wibble, bark, my old man's a mushroom etc...
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