Don't waste your time on $20 per click keywords!
- SEO |
Back when I was naive I did what people recommended and built a website around keywords that apparently paid close to $20 per click on adsense.
Problems?
Now lets flip the script
Then I figure, maybe I should make a site that gets a lot of traffic, forget about that stupid CPC metric and see what happens. Lets think about ads people ACTUALLY want to click on, why would I click on an ad, what would make me say oh this looks good I am going to click this ad. After a lot of brainstorming I had an idea, made the site and BAM money maker! I was getting 10-20% CTR on about 100-200 visits a day which would usually make me $10-$20 a day.
TL;DR - Try to make a site where people want to click on the ads because the only time you make money is when they click!
Problems?
- not very many people searching for these keywords
- Hard to rank for these keywords
- Lots of competition
- NO ONE CLICKS ON THE DAMN ADS!
Now lets flip the script
Then I figure, maybe I should make a site that gets a lot of traffic, forget about that stupid CPC metric and see what happens. Lets think about ads people ACTUALLY want to click on, why would I click on an ad, what would make me say oh this looks good I am going to click this ad. After a lot of brainstorming I had an idea, made the site and BAM money maker! I was getting 10-20% CTR on about 100-200 visits a day which would usually make me $10-$20 a day.
TL;DR - Try to make a site where people want to click on the ads because the only time you make money is when they click!