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Adwords Landing Pages..

by Frank Murphy
11 replies
  • SEO
    • |
It seems pretty hard to get your landing page approved by Adwords these days. Would appreciate if anyone can recommend me a template that will be approved, thanks!
#adwords #landing #pages
  • Profile picture of the author Lucid
    It's not about templates. It's about following their TOS.
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    • Profile picture of the author wolfmmiii
      Lucid is right. Their TOS are strict. Present your site as an ecommerce site (separate landing page for each product) and ensure you make use of Amazon's add-to-cart functionality. In addition, interaction with your visitors (custom tools, reader-submitted reviews and ratings, comments, etc) is almost mandatory.

      Now, the short answer - provide a solid user experience.
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  • Profile picture of the author auradev
    You might try dialing the offer and ads back a bit to get it approved then changing it later.
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    • Profile picture of the author wolfmmiii
      Originally Posted by auradev View Post

      You might try dialing the offer and ads back a bit to get it approved then changing it later.
      So he can then come crying later that his account was banned "for no reason"? This is why so many people fail with PPC.
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  • Profile picture of the author Fraggler
    Frank, Google wants you to give the user what they want within your site. They don't want you to funnel people to a optin list or affiliate offer. You can get away with a bit if you are actually selling something as part of your own business...just be transparent!
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    • Profile picture of the author wolfmmiii
      Originally Posted by Fraggler View Post

      just be transparent!

      This is they key and this is why you need to present your site as an ecommerce site. Google doesn't want you promoting a site where you say you can buy WidgetA, only to be redirected to yet another site to actually buy WidgetA after landing on your site.
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  • Profile picture of the author dougsib
    I will have to agree, I use a landing page that has a few bullet points about the product and then a buy now button or more information button that directs to the merchant.
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  • Profile picture of the author TEC
    Originally Posted by Frank Murphy View Post

    It seems pretty hard to get your landing page approved by Adwords these days. Would appreciate if anyone can recommend me a template that will be approved, thanks!
    Hi Frank! I wouldn't even bother with Google Adwords as they are so expensive!

    There are over 200 other search engines you can use for PPC that are a lot cheaper.

    Just do a Google search for search engines and you will find them there.

    I hope this helps you

    Todd
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    • Profile picture of the author wolfmmiii
      Originally Posted by TEC View Post

      Hi Frank! I wouldn't even bother with Google Adwords as they are so expensive! Of course, targeted terms have an impact on this.

      There are over 200 other search engines you can use for PPC that are a lot cheaper.

      Just do a Google search for search engines and you will find them there.

      I hope this helps you

      Todd

      There is a reason they are cheaper. I generally pay no more than $0.10-$0.20 per click max. Most times, it's under $0.10.

      If you do it right, your QS can be 8-10 and your clicks cheap.
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  • Profile picture of the author ProvenViral
    I have landing pages on adwords that looks very professional, but because of the TOS the landing page does not matter as much as the content and relevancy. Make sure that you have a good relevant website and everything can go right.
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