does adwords affect serp results?

5 replies
  • SEO
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Just wondering, im new to adwords.. and would really like to know from you experts whether it can affect your serps?
#adwords #affect #results #serp
  • Profile picture of the author Andyhenry
    yes - it can affect your serps
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    nothing to see here.

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    • Profile picture of the author patrick0001
      Originally Posted by Andyhenry View Post

      yes - it can affect your serps

      I taught adwords only affect pay SERP, organic SERP will never impact? If we can pay adwords for SERP, why we still need to SEO?
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  • Profile picture of the author IM Ash
    A while back when I used Adwords my site would often skyrocket to the 1st page once I ended my campaign for that particular site. It would usually stay up on the 1st page for about a week and thereafter it will gradually fall back to its original position.... not sure whether this still happens or not.
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    • Profile picture of the author megan12
      Yes it can harm your SERP rankings. if you are standing at good position then just concentrate on your seo Campaign as compared to adwards.
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      • Profile picture of the author shelkin
        :rolleyes: I have sometimes wondered if AdWords campaign on content networks could somehow help with backlink juice but I do not think even this has any impact because the bots are totally different for AdWords and I believe ads and organic searches are served from different servers.

        Since I am not high enough level on this forum to post link you will want to go to the Google adwords forum and Google webmaster forum for more info on the topic and search for variation of this same question you asked.

        But here is a quote from a Google employee from one of the forum post

        "The Ads landing page quality system does its own crawl -- it doesn't use the search index. It identifies itself as a different user agent so you can treat them differently in robots.txt. (I think it's "googleadsbot", rather than "googlebot", but go look it up if this matters to you.) Unfortunately I don't think the <meta> tag lets you distinguish different bots -- it treats them all the same. Robots.txt is a much better mechanism."
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