SEO & The Dreaded "Duplicate Content Penalty"
- SEO |
This is a blog post I recently made, I'd love your input and discussion.
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In SEO circles and on Internet Marketing Forums you very often hear people refer to the dreaded Google "duplicate content penalty".
Is there really such a thing? Can we find objective proof that this elusive animal actually exists in the wild, or is this the stuff of legend and urban myth - SEO's chupacabra that sucks the blood, er, linkjuice, out of your website or page's hard-earned PageRank?
What IS "The Duplicate Content Penalty"?
In short, the idea is that website A has a page of content, and website B has the exact same bit of content, that Google will penalize one or both of those sites or pages. How could this happen? Easy - let's say you wrote a page of content and put it on your website but because that content was so scintillating, so brilliant, so eloquent - you decided to add it to an article directory too, maybe EzineArticles.com or Ehow or one of a zillion other article directories on the internets.
Or, maybe someone stole your content. Yep, came to your site and ripped you right off - or maybe they used a spider to crawl the interwebs based on a keyword search and automatically took your content and posted onto their site for their evil get-rich-quick affiliate marketing purposes or for AdSense clicks.
In any event, your content can wind up on someone else's site by manual or automatic means.
How exactly will Google penalize you & what should you do about it?
Okay, time to separate fact from fiction, lies from truth, urban legend from actual reality... (please read the rest of this post on my blog and join the discussion)
----------------
In SEO circles and on Internet Marketing Forums you very often hear people refer to the dreaded Google "duplicate content penalty".
Is there really such a thing? Can we find objective proof that this elusive animal actually exists in the wild, or is this the stuff of legend and urban myth - SEO's chupacabra that sucks the blood, er, linkjuice, out of your website or page's hard-earned PageRank?
What IS "The Duplicate Content Penalty"?
In short, the idea is that website A has a page of content, and website B has the exact same bit of content, that Google will penalize one or both of those sites or pages. How could this happen? Easy - let's say you wrote a page of content and put it on your website but because that content was so scintillating, so brilliant, so eloquent - you decided to add it to an article directory too, maybe EzineArticles.com or Ehow or one of a zillion other article directories on the internets.
Or, maybe someone stole your content. Yep, came to your site and ripped you right off - or maybe they used a spider to crawl the interwebs based on a keyword search and automatically took your content and posted onto their site for their evil get-rich-quick affiliate marketing purposes or for AdSense clicks.
In any event, your content can wind up on someone else's site by manual or automatic means.
How exactly will Google penalize you & what should you do about it?
Okay, time to separate fact from fiction, lies from truth, urban legend from actual reality... (please read the rest of this post on my blog and join the discussion)