The Perfect PPC Formula for PPC Campaign Success
- SEO |
to run 100 clicks to a campaign or products, with a max CPC of 1% of the payout value.
That way if after 100 clicks you dont make a conversion, it's basically not worth while continuing.
i.e. $30 payout per conversions = .30 cent max bid on a campaign or keywords.
If no sale after $30 worth of PPC Spend... drop the campaign.
Is this a good formula to follow? I know Jerry West recommended runnings it at a 3% conversion rate, but I've heard aim for 1% and better then that is gold?
Thoughts?
PS -Obviously your conversion will also be based on how targetted your keyword and ad is to the target market...
Click Here For A Brand New Guide