How Do They Do This?: Charging Less That Adwords?
- SEO |
I am up against another search engine marketing company to win the business of a local hairdresser.
They have 20 keywords that they want to target.
This SEM company quoted the hairdresser $1500/month for unlimited clicks on 20 keywords.
I have done a comparison using the Google Traffic Estimate tool and came up with the following for 20 keywords:
Estimated Daily Cost: $67.70
Estimated Monthly Cost (assuming all estimated clicks are used): $2058.13
I want to go up against them for the business with a mix of half Adwords and half organic SEO.
How is this company charging less than Adwords itself?
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