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Please help with horrible click-thru

by yaotfeng
4 replies
  • SEO
    • |
Hi guys, I am mostly a lurker on this forum.

Me and my friend started a comic blog for a very popular cartoon, we basically write comics for it.

We are thinking of ways to monetize the website through adsense and CPM advertisers.

We do updates every few days and post a comic strip, the ads are placed at the top and bottom of the posts.

So far the clickthrough rate is absolutely abyssmal. Could it possibly be our website is too new? We started around the beginning of December.

Here are the stats so far.





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#clickthru #horrible
  • Profile picture of the author yukon
    Banned
    It helped more to see the layout of the page that includes Adsense.

    CTR is based on traffic & If that traffic can easily see an Ad that they are interested in, has nothing to do with how new the site is.

    The longer you test different things (layout, colors, etc...) the more data you have to make better decisions that will help you earn more with Adsense.

    The key is to keep track of what you've tested in the past.
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    • Profile picture of the author yaotfeng
      thanks for the reply yukon,

      the website layout is pretty simple, i am actually just using the default twenty-eleven theme.

      and like i said, the ads are posted on top and bottom of each post. So they are already placed at the prime spots as far as I know.

      I suspect the ads might not be as relevant as I want it to be, I mean I am seeing puppy and credit card ads, even though the website has nothing to do with it.
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  • Profile picture of the author BigNorm
    The problem you have is that your visitors aren't visiting your blog looking for help or with the desire to buy something. Their coming to your site to read your comic strip, there's no need for them to click on an Adsense ad.

    My recommendation is try to use CPA ads aimed at similar interests which your readers may have. CPA's targeted at gaming would probably be a good avenue to explore. See if you can join a network which has offers for the latest games about to be released maybe even gaming consoles. You could always try setting up a pop script which asks a simple question aimed at what interests your readers have. Something along the lines of:

    Which is your favourite gaming hardware.
    1. Nintendo
    2. Playstation
    3. Computer - Online games.
    4. I Don't play games

    Ensure to add the fourth option so you get an idea of how many people actually play games and who don't. You can use this method over the course of a month or so to get a general idea of what interests your readers have and then you can better target your audience and even change it around to ask different questions. I would also look at selling ad space on your site as well with the amount of visitors you guys are getting judging from that image.
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  • Profile picture of the author BigNorm
    The problem you have is that your visitors aren't visiting your blog looking for help or with the desire to buy something. Their coming to your site to read your comic strip, there's no need for them to click on an Adsense ad.

    My recommendation is try to use CPA ads aimed at similar interests which your readers may have. CPA's targeted at gaming would probably be a good avenue to explore. See if you can join a network which has offers for the latest games about to be released maybe even gaming consoles. You could always try setting up a pop script which asks a simple question aimed at what interests your readers have. Something along the lines of:

    Which is your favourite gaming hardware.
    1. Nintendo
    2. Playstation
    3. Computer - Online games.
    4. I Don't play games

    Ensure to add the fourth option so you get an idea of how many people actually play games and who don't. You can use this method over the course of a month or so to get a general idea of what interests your readers have and then you can better target your audience and even change it around to ask different questions. I would also look at selling ad space on your site as well with the amount of visitors you guys are getting judging from that image.
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