Does A High Keyword Density Affect Your Rankings In Google!

9 replies
  • SEO
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I noticed some bloggers talking about Google penalizing people for over optimizing there
keywords & would like to know if some others have experienced the same with Google.

One guy optimized his wordpress blog 100% and used a 2.5% keyword density
using the seo plugin "Easy WP Seo"

He also had Adwords running & Google gave him a quality score of 5 on a post that has
26 on page seo factors for the keyword, has anyone experienced the same with Google.
#affect #density #google #high #keyword #rankings
  • Profile picture of the author blitz20
    If you have too high keyword density you will get penalized
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    • Profile picture of the author Alexa Smith
      Banned
      I agree entirely with John's comment above.

      "Ezine Articles" are good judges of this. Understandably enough, they decide everything according to what their paymaster (Google) wants, so we can perhaps all learn something from them.

      On their site, if you submit anything with keyword density that touches 2% or above, it rightly gets you an automated rejection by the software, without even getting as far as a human editor.

      But that's a "maximum", not something to aim for.

      People who write for readers, rather than for search engines, tend to do much better, in article marketing, anyway.

      I don't count keywords, myself, but I suspect that my keyword density runs at about 1%.
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  • Profile picture of the author JohnMcCabe
    Google has been very vocal about penalizing people who try to game their system. Over-optimizing is one of the flags that could bring closer scrutiny.
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    • Profile picture of the author Ben Armstrong
      The way that google improve their algorithm is by having real people look at various websites and mark the ones that are poor quality, spammy or otherwise useless to end users. They then analyze the sites to find what they have in common with each other and what makes them different from the higher quality websites. (I tried to find a link to the article I read this in but had no luck).

      I wouldn't be surprised if they were penalizing keyword stuffing sites.

      I believe on page optimization will always be important, just don't overdo it or sacrifice user experience for the sake of it.
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      • Profile picture of the author TerryL
        I've found that a keyword density of between 1.5% and 2% works best on my sites. They get indexed quickly and move up in the rankings quickly, too. And the rankings tend to stick. If I go below or above that density, I don't get nearly as good results. I also find that longer posts work better, too. Google seems to like to see a lot of content on the front page of any site, so I aim for 1,000 words or more on at least my front page and a minimum of 500 words (but the more the better) on my interior pages.
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      • Profile picture of the author JohnMcCabe
        Originally Posted by Ben Armstrong View Post

        The way that google improve their algorithm is by having real people look at various websites and mark the ones that are poor quality, spammy or otherwise useless to end users. They then analyze the sites to find what they have in common with each other and what makes them different from the higher quality websites. (I tried to find a link to the article I read this in but had no luck).

        I wouldn't be surprised if they were penalizing keyword stuffing sites.

        I believe on page optimization will always be important, just don't overdo it or sacrifice user experience for the sake of it.
        It would be a big coincidence if we read the same article, but I've read the same.

        Not only that, the thresholds can change depending on the individual search query. Those "various websites" are evaluated against relevant pages judged to be 'high quality', not against some arbitrary set of standards.

        So, for example, keyword density of 1.5% might be perfectly on target for some queries, low for others and over-optimized for others.

        This suggests that your on-page optimization goals should be to match or only slightly exceed that of the pages holding the top spots for a given search...
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  • Profile picture of the author Mark McCullough
    Yes, it does. Honestly, any SEO tactic that clearly is an attempt to game the rankings risks being penalized. It doesn't necessarily mean it will, doesn't mean it won't. If its over-the-top (aka very high keyword density), it likely will. But there are many things their algorithm glads.
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  • Profile picture of the author timb98133
    Yes that is possible. It’s called “Keyword Stuffing”, but honestly I never worry about it. The most important thing is to write naturally. By writing for people instead of search engines you should rank well!
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  • Profile picture of the author Mate
    Of course it affects your SEO. But there are other factors also
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