Why CTR matters so much?

by mun35
2 replies
  • SEO
  • |
I'm a newb, so please bare with me: Since you never know how many AdSense ads are CPC ads or CPM ads, is it really that significant to have a high CTR? Could it be that only 10% of the ads are CPC, then CTR wouldn't be so significant. Am I missing something?
#ctr #matters

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