How important content really IS!

14 replies
  • SEO
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:pA lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.


DO you guys find content number of each post important?
#content #imporant
  • Profile picture of the author mosthost
    Originally Posted by edthetester View Post

    :pA lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.


    DO you guys find content number of each post important?
    There's no correlation that I can see. I have some 50 word posts made years ago that drive great traffic and some 1,500 word ones that don't.

    It's more 'common wisdom' or 'BS' being spread by the usual suspects.
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    • Profile picture of the author rob1123
      Originally Posted by mosthost View Post

      There's no correlation that I can see. I have some 50 word posts made years ago that drive great traffic and some 1,500 word ones that don't.

      It's more 'common wisdom' or 'BS' being spread by the usual suspects.
      There is a correlation between document length and rankings. If you go to this URL:New Edition of the Ranking Factors for 2011 is Now Live! | SEOmoz there was a mass correlation done by SEOmoz for over 10,000 keywords.

      Go to the slide show before the comments section and the bar graph is on slide 29.

      Its a good read if you have half an hour spare
      Signature

      derp.

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  • Profile picture of the author bermuda
    It's not the matter of counting the words in articles and contents appearing on pages of websites because originality and freshness of the materials will be the key elements in here. If you spend time and use your writing skills to create contents for people and readers to study and enjoy, your contents will pay off via boost in web rank and traffic share and even winning some strong, editorial links. Your contents could have one hundred or ten thousand words in them and doing fine.

    People who are obsessed with words possibly are submitting too many contents to article directories and some of them as you know have rules that reject materials that are fewer than five hundred words per content page. These are fictions in the modern SEO world and try staying away from such artificial theories which never work online. Original content definitely helps but it is not the quantity of the words used but quality of the artworks created, so try to write very well.
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  • Profile picture of the author mosthost
    The main advantages to longer posts is that they offer more chances to rank, because they contain more keywords.

    People these days seems to want to write bigger posts because they don't have the link equity to spread across more smaller ones.

    Really, the key to creating content is to make it as compelling or in-depth as it needs to be.
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  • Profile picture of the author dows
    dont count words,count keywords!keywords number on 1 page really matters!more wors-more keywords.
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  • Profile picture of the author Al amin
    It doesn't matter how long your article is as long as it quality article. Google now loves quality. So focus on quality content.
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  • Profile picture of the author tylerjaysen
    yea if you're talking about ranking for a particular keyword vs just writing articles with longer length..well then there are many facets to getting ranked other than article length. SEO is so misunderstood and really some sites that get ranked often times seem on the surface to be crappy sites that should be on page 10.
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  • Originally Posted by edthetester View Post

    :pA lot of people keep going on about how you need to have 500+ words on every page of your website. I find this to be innacurate, as I constantly see sites with 100-200 words that rank in top 3 for medium difficulty keywords.


    DO you guys find content number of each post important?
    I've found that a page with at least 800 words, tightly structured around the targeted keywords, performs better in the search engines.
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  • Profile picture of the author socialbacklinks
    Banned
    It used to be quantity > quality. Now its reversed!
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  • Profile picture of the author edthetester
    I mean, why would small e-commerce sites rank well? After all, they do not have that much content ... Their main asset is the number of quality backlinks.
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  • Profile picture of the author Silverlight
    Google now ranks sites according to type. Ecommerce, blog, info based etc are all ranked with different algorithims, also the fact that they use custom info from the searcher is a big factor now, this means you may not have the same results I do on the same search term.
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  • Profile picture of the author Yeehaw
    It comes down to your niche. The panda update goes after low quality content. Look at the quantity and quality of the top guys in you niche.
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  • Profile picture of the author DynaPass
    I think a page you are ranking for a competitive keyword should have 500 words on it, only because that seems like a small amount of data. Not every page needs 500 words however the objective of a search is to find a result and 500 seems like enough to provide an solid result.
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  • Profile picture of the author Charley Brown
    I think you're confusing content in terms of quantity with content in terms of quality.

    Just because an article is 500 words does not mean that it is high quality content. Strong content is still very important. Many of the ecommerce websites typically rank better because their content serves a purpose, and the short summary of the product is leaps and bounds better quality content than the niche site that hired a non-native English writer to write 500+ words of articles.
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