google analytics or alternative?
- SEO |
I'm after some advice. Nearly a year ago I purchased some advertising for my website. The time as come for renewal and after talking through it with the sales rep I told them I'd get back to them within the week.
The issue I have is they tell me 86 people clicked through from the ad in the month of December. I told them that my analytics only showed 7. A huge difference.
For the price 86 people in an off season month is acceptable but 7 is not therefore I would not renew. They told me that analytics is not very accurate and i should install a third party tracker to get a true reading which would obviously only be affective if I took another year and re-analised the results.
Is this true about google analytics or are they just spinning me a line to renew.
If it is true what external tracking utlilty do you recommend?
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Mantasmo -
Thanks
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Newbieee -
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nealh -
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nealh -
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