Best way to monetize?

11 replies
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I have a site that's only a year old but sees about 100k page views per month. Currently I don't have any adds but I'd like to start paying for my monthly server costs.

Will something like Adsense generate a few bucks a month to offset my server costs?

Any other ideas how I might monetize the site?

Thanks,
-Paul
#adsense #monetize
  • Profile picture of the author JohnHYW
    Originally Posted by toolsmith View Post


    Will something like Adsense generate a few bucks a month to offset my server costs?
    I think that Google Adsesne would help you to offset your server cost. Google Adsense's advertisements have an average CTR of 2% and each click generates about US$ 0.3 for the publisher. Therefore, you would make about US$ 600 per month with Google Adsense which would be able to offset server cost as most servers do not cost more than US$ 600 per month

    Originally Posted by toolsmith View Post

    Any other ideas how I might monetize the site?
    You can try to place CPA ads on your website or you could offer paid subscriptions on your website.
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    • Profile picture of the author toolsmith
      Originally Posted by JohnHYW View Post

      I think that Google Adsesne would help you to offset your server cost. Google Adsense's advertisements have an average CTR of 2% and each click generates about US$ 0.3 for the publisher. Therefore, you would make about US$ 600 per month with Google Adsense which would be able to offset server cost as most servers do not cost more than US$ 600 per month



      You can try to place CPA ads on your website or you could offer paid subscriptions on your website.
      I'm trying to stay away from paid subscriptions but CPA is a great alternative.

      Thanks for the feedback,
      -Paul
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    • Profile picture of the author PhilJensen
      Originally Posted by JohnHYW View Post

      I think that Google Adsesne would help you to offset your server cost. Google Adsense's advertisements have an average CTR of 2% and each click generates about US$ 0.3 for the publisher.
      I would be careful using generalities when discussing Adsense "averages". I personally get an average of 15% CTR and I know a lot of others that have the same CTR.

      Cheers

      Phil
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  • Profile picture of the author Jordan Kovats
    I'd think adsense would more than cover your costs with that many pageviews.
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  • Profile picture of the author tinilxyz
    Banned
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    • Profile picture of the author ace666
      Originally Posted by tinilxyz View Post

      Adsense: It is the best way to monetize any sort of website or a blog as long as the "Terms of service" is met. The advertisement are displayed contextually, it has about 80% success rate of displaying relevant advertisements. The payout is 100$ every month and if you don't achieve it then the amount would be carried over to the next month.

      Adbrite: For some, it is considered as one of the best alternative to Adsense. Webmasters use it when they don't get approved for Adsense or even if they get banned then Adbrite would be the next choice. The payout is not all that great but it's just another alternative to Adsense.

      Adversal: This advertising agency is relatively new and not very common. But the payout is very impressive provided you have the majority of traffic from US, UK, Canada and alike. So if your website receives a lot of European, American traffic it would fetch you some nice payout.
      Thanks for the info I've got an adsense account but it is good to know there are alternatives should I need them
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  • Originally Posted by toolsmith View Post

    I have a site that's only a year old but sees about 100k page views per month. Currently I don't have any adds but I'd like to start paying for my monthly server costs.

    Will something like Adsense generate a few bucks a month to offset my server costs?

    Any other ideas how I might monetize the site?

    Thanks,
    -Paul

    It would depend on the niche I guess. You could think about some CPA offers. If they are good, and free, you visitors will love opting in, and some of them pay $10 or more per lead.
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  • Profile picture of the author macjonny
    Recursive programs are the best type of affiliate program. When you sell a continuity product - something people pay for on a regular basis to maintain their membership - you are also paid an affiliate commission on a regular basis. Google AdSense is the most popular option under this category, but
    there are also others.
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    • Profile picture of the author gredelhi
      CPM Advertising NetworksCPM advertising networks behave pretty much as PPC networks, except
      that you get paid according to the number of impressions ( page
      views) that the ads displayed on your site will generate. CPM stands
      for Cost per Mille or Cost per Thousand, and it refers to the cost for 1,000 impressions or page views.
      A website that generates 10,000 page views monthly displaying an
      advertising banner with a $1 CPM, therefore, will earn $10 monthly.
      CPM rates vary with the network, the position of the ad and the
      format. The better the network, the higher the CPM rate (because they
      have access to more advertisers). The closer you put the ad to the top
      of the page, the higher the CPM. The bigger the format (in terms of
      pixels), the higher the CPM.
      You can get as low as $0,10 and as high as $10 per 1,000 impressions
      (more in some special cases). CPM advertising tends to work well on
      websites with a high page views per visitor ratio ( online forums,
      magazines,etc)
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  • Profile picture of the author spymobiles
    Originally Posted by toolsmith View Post

    I have a site that's only a year old but sees about 100k page views per month. Currently I don't have any adds but I'd like to start paying for my monthly server costs.

    Will something like Adsense generate a few bucks a month to offset my server costs?

    Any other ideas how I might monetize the site?

    Thanks,
    -Paul
    Yes you should apply adsence on your site. 100 k page views can bring a good amount of money. So just go ahead and wish you best of luck.
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  • Profile picture of the author Kris79
    Which monetization strategy would be better for you depends on many variables:
    - type of content
    - do you have regular visitors or they just visit your once and then never come back (when you have regular visitors that come very often and you are using display ads (like AdSense) it tends to lower your CTR because those kind of visitors are already know your stuff and they are coming for your content and they are used to see ads so they do not click)
    - do you have targeted content on specific topic,
    - how many advertisers there are that want to advertise for keywords that you have optimized your websites
    - do you have content more about information or more about products, if you have review type of site it would be better to have some kind of affiliate products promoting.

    But after all you need to test different things and find the solution that suits you best

    Kris
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  • Profile picture of the author toolsmith
    Thanks for all the great advice! Think I might give adsense a try and see what happens.
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