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serps and merging websites

by agc
4 replies
  • SEO
    • |
So here's the deal... I have a broad niche authority WP site I'm building out.... and the opportunity just presented itself to pick up a narrower niche EMD ranking / profitable WP site on flippa at a reasonable price.

If I buy that site, I don't want to maintain it as a separate site. Pain in the ass. Too many properties, too many logins, bla bla bla.

So what happens if I merge it into my main site AS A CATEGORY and 301 all the URLS on a 1 to 1 mapping?

Fictional Example: Cars. I'm building out FordMustangMuscle.com. Not a broad keyword (like cars or Ford), but a fairly broad "niche". I have several narrower niches built out as categories. But here, I can BUY FordMustangTurboKits.com for 8x monthly earnings. Not a bad deal and it's right up my alley.

What if I 301 every url from FordMustangTurboKits.com to a FordMustangMuscle.com url, and I 301 the FordMustangTurboKits.com home page to FordMustangMuscle.com/category/ford-mustang-turbo-kits

The pages will still rank, right? the old domain will still rank, but will 301 to it's new home right?

I won't suddenly have destroyed the serps for the site I'm buying if I do this... right?

Thanks...
#merging #serps #websites
  • Profile picture of the author agc
    Anyone? Does anyone know what will happen to the EMD site if I buy it and do this to it?
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  • Profile picture of the author linkvana
    In theory, the technique you are doing with the 301 redirects will work yes.

    That is in theory though.

    Your site may not have the same structure as the old site. Pagerank may be distributed differently. Your code may be messy and your page load times might be slower.

    There are so many more factors than just 301 redirecting the pages. So while it may work in theory, there is always the risk that after you redirect them Google may not play nice with your new site.
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    • Profile picture of the author agc
      Originally Posted by linkvana View Post

      In theory, the technique you are doing with the 301 redirects will work yes.

      That is in theory though.

      Your site may not have the same structure as the old site. Pagerank may be distributed differently. Your code may be messy and your page load times might be slower.

      There are so many more factors than just 301 redirecting the pages. So while it may work in theory, there is always the risk that after you redirect them Google may not play nice with your new site.
      Thanks for the sanity check. It's a wordpress to wordpress merge.

      My plan is to just move all the posts and comments over keeping the post slugs the same. The only difference will be the addition of a category to hold the EMD site's posts, plus a little category to category wildcard mapping on the 301s.

      The EMD site was built with posts, not pages, otherwise this would not be as easy.
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  • Profile picture of the author dubur
    i never try like you said above, so whatever the result you take the consequence.

    but i think you must wait for a weeks efore do that, because this day google changed again it algo.
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