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Increasing Adsense $ per click

by Maztech
15 replies
  • SEO
    • |
Hello All,

I've been earning some revenue with Adsense for quite some time. Looking at the following #'s for 1 of my sites for a 7 day period, i realized i was getting very low earnings per click :

Adsense for the period of March 10 - March 16
$58.27 Estimated earnings
11,444 Page views
387 Clicks
3.38% Page CTR
$0.15 CPC
$5.09 Page RPM

Is there a way to control what ads shown on a site and how much you get paid? How go i get a higher cpc if possible?

Thanks in advance for any advice
#adsense #click #cpc #increasing #revenue
  • Profile picture of the author johnben1444
    You don't really have a say on what type of ads show you on your site. Google prefer to take care of this automatically and matching their ads with the type of content on a site which works perfectly (99.9%).

    What you need is to learn how to pick a niche with high CPC. Google keyword tool will help you with all this.
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    • Profile picture of the author mrgood
      Originally Posted by johnben1444 View Post

      You don't really have a say on what type of ads show you on your site. Google prefer to take care of this automatically and matching their ads with the type of content on a site which works perfectly (99.9%).

      What you need is to learn how to pick a niche with high CPC. Google keyword tool will help you with all this.
      This is just partially true. In adsense interface you are able to turn off inteest based ads. In this way, ads on your site will be related to your content instead of the visitor interest and previous browsing experience.
      For example, if someone browse for a cars and you leave this on in adsense, when this visitor comes to your site he will see cars&vehicles adsense ads. It is much less chance that he will click on the ad that is content unrelated.
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  • Profile picture of the author Greg Beddor
    Yes I agree with @johnben1444 - Find a niche where clicks are expensive and attack it.
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  • Profile picture of the author lovboa
    Banned
    Whatever option on your Adsense settings that would increase the number of competing ads for your site will increase your CPC.

    There was a thread a few months ago where leaving the ads to text AND image ads were increasing people's CPC significantly.
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  • Profile picture of the author patco
    If you wish to increase a little your revenue, try to find a keyword which is higher paying... And try to rank for it. That way you would definately receive more per click. Good Luck!
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  • Profile picture of the author chasnsx
    I've said this before. Google reads the cookies in the viewer's browser and matches the ads to the viewer just as often as it matches the ads to the content of the site. If I go to one of my sites, I have noticed time and again that the ads I see are often related to searches I have done, or places I have recently visited. If I go to the same site on my wife's computer, I get completely different ads, related to her interests.

    If you want to make good money with Adsense, getting your viewer demographic right is just as important as the subject and content of the website.
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  • Profile picture of the author SEOChemist
    A $5 RPM is not too bad with Adsense tbh. I would increase earnings by putting some kind of affiliate placement on there to capture some sales in addition to clicks.
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  • Profile picture of the author Juvv2096
    Choose your niches wisely before you rank! As you have found, you can rank really well but the CPC sucks better than nothing though.
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  • Profile picture of the author Traffic Master
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    Make a Advertisement Unit in the Google Adsense Page and create a campaign using Rich Image Ads (They normally pay more).
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  • Profile picture of the author sreale
    use good keywords through your site, which have a higher paying rate.
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  • Profile picture of the author terryd
    All you need to do is to disallow low paying ads on your adsense sites and that will bring your CPC up. I do it regularly to keep my CPC up around the $1 mark and beyond....
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    • Profile picture of the author Maztech
      Firstly - TY all for the replies. I get the whole keyword niche content idea, but for my purpose (site already built and running) I think terry here gets what im trying to do
      Originally Posted by terryd View Post

      All you need to do is to disallow low paying ads on your adsense sites and that will bring your CPC up. I do it regularly to keep my CPC up around the $1 mark and beyond....
      Terry is there a guide to doing this on google or is it covered n the link Faysal provided (ty) ?

      Thx again
      Maz
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  • Profile picture of the author faysal969
    Allowing and blocking ad controls guide Read this page properly. Hope you will get some useful help from there.
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  • Profile picture of the author glock67
    how much you get paid is determined by your niche some niches are more profitable than others.
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  • Profile picture of the author KeepItSimpleSilly
    Yep I agree with what everyone else is saying. You can't really change much in a niche that doesn't pay well. Find one that does and keep going at it!
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