What CTR Do You Have?

2% is a great start. Be sure to split test two ads rotating equally so you can improve over time. Make a copy of the better ad, make a new ad, and pause/delete the old ones after you have 30ish clicks.

-glenn

Agreed! 2% CTR is a great start. To elaborate, when I test PPC campaign ads, I'll make 2 identical ads with 1 line different. Observe CTR. Make sure to disable the option that says "Only show best performing ads". Then compare this new ad to a similar one with 1 other line changed. Observe. Repeat this over and over until you're CTR doesn't increase (which can take a while if you're clever with wording)

Make sure to give each ad time to run and test test test! 2% is a great beginning rate, most are usually .5-1.5%

CTR usually depends on the position of the ad . The higher spots have higher CTR than the lower once for the same ad copy .

And , 2% CTR is not bad .

Mike

I'm wondering what effect having a CTR such as this would have on your ad placement? Do people with traditionally higher CTR's get better placement for cheaper? Would make sense from the money standpoint, Google feels more comfortable putting your link up knowing that it'll get clicked on more, because they make more money. At least, it makes sense to me.

Just started my 2nd campaign, and doing great! The first one isn't converting like I'd like, but so far with this one I've got 2 conversions for $8. I know it's chump change, but when spending $3 in total it's still a profit, eh? And my CTR for this one is like 16%! Is this a more typical number for more advanced PPCers?

Also, I'd love to ramp it up but I worry that because I'm so new it won't work. I set my budget for this one at $30 per day but it's only used about $2 so far, and the day is almost over!

Thanks to the above posters for their responders, and I look forward to hearing more from you all about my questions! Thanks so much!

Just my 2 cents,
No offence but I check your Stress and anxiety free blog and i notice on the donate section. It has a wording that may not comply with Google adsense TOS. This I am not very sure so check with the real experts like Asloz in this forum. The phrase I am referring to is" And please explore the ads offered on this blog, as they allow this site to continue to exist. Thank you for supporting stress and anxiety relief!" My interpretation of this is you are encouraging someone to click on the ads. and there is only google adsense as far as i can see. just a friendly advice.. just check with the experts.

Thanks
oling

You can increase your Ctr by placing your ads at the right position, ads text color, background and etc. Don't make these ads look obvious. Sometimes you have to blend ads color that matches your site layout.

You will have a definite increase in CTR if you write an individual ad for each keyword i.e.

"keyword1"

Looking For Keyword1?
Check Out My Site
YourSite.com

Use ? marks, try to use the copyright or registered symbol, phone numbers work great. Also use the exact match on as many ads as you can you your ad does not come up for irrellivant searches. Remembering that impressions don't matter and neither do clicks, only conversions. So make sure that your clickthroughs are converting, because you may have one that has a high CTR with low conversion and visa verse.

I agree with Oling. I'm pretty sure you're not allowed to encourage people to click on your Ads. Not in a contextual manner anyway. I once came across a link directory that stated that if you clicked on their sponsors Ad (Adsense!) your submission would get approved in 24 hours as opposed to 8 weeks. That was shocking.

In this persons case, it might just be a bit of bad judgement. But to prevent their site of getting into trouble or removed from the Adsense network, it may be wise for them to change that wording.