Organic Ranking goes down when Client starts PPC

3 replies
  • SEO
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My client's site was in in First page for following keywords



Party buses NY
Party bus NY
Party buses NYC
Party bus NYC
Party bus Hamptons
Party buses long island
Party bus long island
Limo LI

But when client include these keywords in his PPC/Adwords campaign their ranking goes down and now targeted website is not visible in even Top 30.....

Can anyone give me authentic source of information which proof the fact that PPC Disturbed Organic results against these keywords.

Because rest of the keywords are still in their positions or growing up.

Authenticate and Serious answers will be appreciated . :-)


Thanks
Thomas
#client #organic #ppc #ranking #starts
  • Profile picture of the author Mister Rex
    First, remove your clients website from your post!

    2nd, there is no proof anywhere that PPC or any other traffic measure leads to lower rankings...or higher rankings.

    One thing I would look at is did you created tagged or autotagged URLs for the PPC. If so, did those URLs with tags get indexed? That would cause duplicate content. Those parameters should be excluded with robots.txt

    If this happened this week, it was probably the new algo update.
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  • Profile picture of the author Hthomas
    I'm not running his PPC campaign... Its running by someone else...

    I am working on his two projects and results are good.. he is happy with them but I'm worried about this because when his PPC guy started campaign.. their ranking goes down..

    And bad thing is he is not sharing any information regarding PPC campaign.
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  • Profile picture of the author Mister Rex
    ZERO correlation between the two, especially to go down.

    If no tagged URLs are getting indexed, then I dont see anything wrong.
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