Difference in search volume between Google Insights and Adwords Keyword Tool

5 replies
  • SEO
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I've found that there's difference in search volumes between GAKT's search volume and that of Google Insights for search. Does anyone know the reason why? Thanks.
#adwords #difference #google #insights #keyword #search #tool #volume
  • Profile picture of the author KirkMcD
    if you are seeing that the adwords tool is higher, it's because it includes all search partners when showing counts.
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  • Profile picture of the author Jon Paella
    So you're saying that the adwords tool is more accurate?

    Interestingly, I think I saw one situation when the Insights tool was higher.
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  • Profile picture of the author Jon Paella
    OK, I found my answer. Insights show the percentage with 100 being the highest. These don't represent absolute numbers....duh
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    • Profile picture of the author dmtaylor247
      Originally Posted by Jon Paella View Post

      OK, I found my answer. Insights show the percentage with 100 being the highest. These don't represent absolute numbers....duh
      Yeah insights is good for looking at keyword trends especially keywords relating to products and seasonal product trends.
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  • Profile picture of the author mukulkumarsharma
    You might also want to try out other alternatives to the typical Google Adword tool. I have been using stuff like the SERPAnalytics and am pretty happy with the results. Many of these 3rd party tools many more advantages over the google keyword tool. For starters won't you like a free spy tool?
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