Couple months ago we've removed from our e-commerce site a bunch of 2011 categories and redirected (via 301) the pages to the appropriate higher level categories.
- Example: 2011 blue widgets page redirects to blue widgets.
- The url(s) of the 2011s categories were named in this fashion: new-blue-widgets.html
- We currently also have 2012 categories such as 2012-blue-widgets.html
2013 products are on their way and we need to start creating 2013 categories and I'm wondering if there is any value in keeping the old urls that are currently 301'ed. We've never really deleted them from our database so all the categories are still there and ready to be updated. If I reuse the old urls "new-xxxxxx.html" I will loose out on the 2013 keyword in the url but if there is any old link juice passing thru there wouldn't that be beneficial?
Wondering if anyone has 301'd pages and then removed the 301 to see that page rank well again for very similar content.
Thanks!
Beginning Marketer