SEO - Sidebar/Contextual link

2 replies
  • SEO
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Hi All

I'm new to SEO so bear with me

A large part of my current tasks is to 'purchase' links on websites with relevant content

When I find a website to place the link usually I can choose between sidebar link on the front page. If i do this I know the PR will typically be higher (ideally 3 to 5) as opposed to if I chose a contextual link in a relevant article which will typically be on one of the back webpages and have a PR of 'only' 1.

Which choice would you be inclined to make and why?
#link #seo #sidebar or contextual
  • Profile picture of the author retsek
    If this crummy little site can analyse a backlink profile and give a visual presentation of stuff like how many links are from footers, or sidebars or from forums, blog comments, article directories, link directories. Imagine what Google can do ? What legitimate site has links ONLY from those sources above? All they have to do write an algo, and boom another 700k webmasters get wiped out.

    Alot of IMers think Google is being cruel with the algo updates, I think they are being very merciful and complacent.

    If a "large part" of your backlink profile consists of these obviously manipulative types of links, then I'd say your site is in the danger zone (that is, if it already hasn't been hit).

    So if I had a choice, I'd go with the in-content contextual links that look as natural as possible.
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  • Profile picture of the author majorcheaphazard
    Agree with retsek, I'd go for in-content links also, it will appear as natural.
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