Does a penalty apply to sub-pages or just the home page?

2 replies
  • SEO
  • |
If your home page is penalized by Google does the penalty apply to all pages of the domain or just the page that has the penalty trigger? I have some subpages that are doing rather well for key search terms and I was wondering is there any point linking to these. If I spend time white hatting to these pages and then they later get penalized. These pages have no links as of yet.
#apply #home #page #penalty #subpages
  • Profile picture of the author dmtaylor247
    It looks like penguin is page specific..

    Building links to your internal pages is what you should be doing anyway.
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  • Profile picture of the author seamy82
    This is not a penguin penalty but unnatural link building penalty. I'm an ex-BMRer
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