Can Updating Your Site Make You Lost Main Keyword Rankings?
- SEO |
Say you start a site around a keyword and do it well. So you have a few articles tailored to that main keyword and the most related ones. So your main domain ends up ranking very highly for that main keyword.
So the site is doing well and you build it out by writing more articles, but these based on other related keywords, but not the exact main keyword or the keywords exactly related to that one.
So now your front page is going to have very different keywords than before as your new articles push the old ones off the front page. Are you going to lose your ranking on that main keyword?
If so, what should you do to build the site out? Add those articles, but sticky the main original ones that are giving the main domain its high ranking for that main keyword? Or do you just keep adding articles only focused on those same keywords (this seems like a bad idea so I doubt that is how to handle it).
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