Back to #1 on G - at least for now. Woohoo! Here's how.

So, after all the Pandas and Penguins and other zoo animals hit one of my main money sites - I found the site still hanging strong in the top 20. Not the case with some of my other sites, but still happy this one didn't get hit so bad.

Now, several weeks ago I got an email from a couple of my fave seo guys, Dan Thies & Leslie Rohde, where they basically suggested that anyone who's been hit by any zoo animals as of late should do a "red ink" test (or "red pen/red line" test - can't remember).

Anyway, the "red ink" test is a simple test you do on your site using... well, red ink

What you want to do as suggested by Dan & Leslie is to take a printed copy of any "cached" (Google's cache that is) web page that's been hit. Then you simply want to draw a red line underneath all the main keywords that that page is optimized for.

After you've completed the task, you now want to sit back and simply look at the results. Now, if you see nothing but red ink all over the place, then know that that is exactly what Big G sees

And what you need to do now is simply reduce the number of keywords by about 1/2 - give or take.

Anywhoot, I followed their advice (kind of half-heartedly because I didn't want to print anything out so as not to waste paper and all...) and voila! Back to #1 again.

So, go grab a red pen and get to work! :p