Google Stealing Adsense Clicks?

12 years ago

I tried to work on an algorhithm which would tell you the exact % of payout. It came back at 63%.

That was 4 months ago and now its changed again!

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Kay King

12 years ago

Google counts click throughs - and stat counters may count every click even if the link isn't accessed. But also, if you have public service ads showing, you aren't paid for those.

There's nothing to gain by trying to second guess Google stats and they aren't cheating you. Better to spend your time working to increase the traffic to the site.

kay

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Kay King

12 years ago

I tried to work on an algorhithm which would tell you the exact % of payout. It came back at 63%.

That was 4 months ago and now its changed again!

It wasn't a secret - Google publicly revealed revenue share a couple years ago. At the time and more recently the share for content sites was 68%. I don't know if it's changed or not but if so it hasn't changed significantly.

It doesn't matter. As a publisher your part of the deal is to build a quality site and attract targeted visitors who would have an interest int he ads shown on your site. Google's business is providing targeted ads, quantifying the clicks and paying you. it's that simple.

kay

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TheArticlePros

12 years ago

Originally Posted by Kay King

It wasn't a secret - Google publicly revealed revenue share a couple years ago. At the time and more recently the share for content sites was 68%. I don't know if it's changed or not but if so it hasn't changed significantly.

There are actually a lot more factors thrown in that determine your site's exact payout. Google goes so far as to measure the amount of time a visitor spends on the site they click on in the ad as well. For example, if I clicked on an ad and then hit the back button within 2-5 seconds, the % payout would be a lot lower than if I stayed on the new site for 30-90 seconds. This is why a lot of the savvier marketers (hint hint) are putting YouTube vids on their landing pages.

-- j

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FredJones 12 years ago

I would not suppose so. Google could, however, be detecting some clicks as click frauds (and that could be by mistake, because they would simply run classifiers that provide great heuristics but are in no way fool-proof), but surely not at this scale...
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- Kay King 12 years ago
  
  There are actually a lot more factors thrown in that determine your site's exact payout.
  
  Of course there are - but the percentage of revenue share seems to be a focus of new adsense users. It's not a secret and google isn't out to cheat you...but until someone realizes this percentage is not a "control issue" they don't move on to the important factors of site quality, ad placement, and all the other details that influence adsense income.
  
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  Saving one dog will not change the world - but the world changes forever for that one dog
  
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paulgl

12 years ago

Originally Posted by JaRyCu

There are actually a lot more factors thrown in that determine your site's exact payout. Google goes so far as to measure the amount of time a visitor spends on the site they click on in the ad as well. For example, if I clicked on an ad and then hit the back button within 2-5 seconds, the % payout would be a lot lower than if I stayed on the new site for 30-90 seconds. This is why a lot of the savvier marketers (hint hint) are putting YouTube vids on their landing pages.

-- j

I don't know if any of that is true, but I also have found out that
maybe, just maybe, the ads that have a form to fill out must be
filled out properly. Not just clicking on the ad.

Statcounter counts anything and everything around in, on,
and around an ad unit. If a person clicks inside ad block, but
not on the url or title, a click is counted. But not by google.

Statcounter should never ever be relied on for anything other
than a guess.

We also must take into account that google does not count
each and every click. It's not click fraud, but some people
double click, impatiently, or accidentally click. Sweeping the
pesky laptop touchpad can be iffy. Statcounter takes
nothing into account that google does, except what it
perceives as a some type of click near or on the ad.

I haven't seen a statcounter thread in a long time.

Paul

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moSEO

12 years ago

Originally Posted by paulgl

I don't know if any of that is true, but I also have found out that
maybe, just maybe, the ads that have a form to fill out must be
filled out properly. Not just clicking on the ad.

I agree with that about the form being completed for some advertisers & counting as the actual click.

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SEO4hire

12 years ago

Originally Posted by JaRyCu

There are actually a lot more factors thrown in that determine your site's exact payout. Google goes so far as to measure the amount of time a visitor spends on the site they click on in the ad as well. For example, if I clicked on an ad and then hit the back button within 2-5 seconds, the % payout would be a lot lower than if I stayed on the new site for 30-90 seconds. This is why a lot of the savvier marketers (hint hint) are putting YouTube vids on their landing pages.

-- j

Wow...very interesting. I had no idea what was a factor when computing the payout per click. Thanks for the great info!

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moSEO

12 years ago

Originally Posted by Blaz Banic

Hi Warriors!

Recently I've been noticing that there's a huge
discrepancy between what my StatCounter
and Adsense shows in terms of clicks on the ads.

When I look at my "Exit link activity", StatCounter
shows me exactly on what Adsense ads my visitors
clicked but when I look on Adsense platform, it shows
about 1/3 of clicks or sometimes even none at all!

I'm wondering what's going on. Is Adsense stealing
clicks or what? It worked perfectly for the first
few weeks but then suddenly one day this appeared.

At first I thought it was a temporary error or that
Adsense needs more time to determine the ammount
of clicks than StatCounter but I was never compensated.

Is this what everybody experiences?

What do you suggest?

Thank you very much.

Blaz

Last I checked Google doesn't own Statcounter, so it's impossible to track anything related to Adsense with Statcounter.

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seoace

12 years ago

A click won't be payed to your adsense account if its invalid.

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webdevpro

12 years ago

It can be hard to figure out why is this happening so because Google usually adjusts the click at the time of pay out by eliminating any invalid clicks.

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seoace

12 years ago

I highly doubt Google only charges a click when a form is filled out.

But from what I experienced, Google only counts a click as invalid if the clicker clicks on the ad and clicks away after 1 sec.

If the clicker clicks on the ad and stays on that page for 3-5 secs, it will count as a valid click in your adsense account.

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moSEO

12 years ago

Originally Posted by seoace

I highly doubt Google only charges a click when a form is filled out.

But from what I experienced, Google only counts a click as invalid if the clicker clicks on the ad and clicks away after 1 sec.

If the clicker clicks on the ad and stays on that page for 3-5 secs, it will count as a valid click in your adsense account.

What's the proof on your 3-5 seconds? Or is that also an opinion?

Adwords runs email list opt-in forms directly inside the SERPs, do you think that's a 3-5 sec. hold time for a click (doubtful)?

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paulgl

12 years ago

Originally Posted by seoace

I highly doubt Google only charges a click when a form is filled out.

But from what I experienced, Google only counts a click as invalid if the clicker clicks on the ad and clicks away after 1 sec.

If the clicker clicks on the ad and stays on that page for 3-5 secs, it will count as a valid click in your adsense account.

I didn't say they didn't pay---everything. There are many ads that are forms.
If you have a loan or insurance site, you get many of those. Person does
not fill in the stuff properly, there has to be some kickback. Or else these
ads would be pretty useless.

There may be time limits. But who's to say what the min, max is?
Only google.

Can a person click an ad, then walk away from their computer for
an hour?

Google has many ways we can't even dream of.

Also, I've said this before. Image ads are prone to more
invalid clicks than text. I've clicked on many ads in sidebars
by mistake. Those pesky ads on the right side bar are
a pain. That's where the friggin scroll bar is. If you are
getting some invalid clicks, maybe you have some ads in the
right side bar. I always use the left.

Paul

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yeshuaisiam

12 years ago

Why does everybody assume Google doesn't rip you off? With all the junk at chinamart, all the scams online, all the crooked endeavors by corporations... I would not have a doubt they rip people off sometimes. OF course, I still deal with them so LOL.

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