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Is article marketing dead? What to focus on - SEO in 2012

by jpf566
32 replies
  • SEO
    • |
I'm a web designer. I'm very farmiliar with SEO from a web design standpoint (Good keyword rich content, good clean code, images properly titled & named, site structure, redirects to fix canonical issues)

I don't have any firsthand experience with link building or article marketing and was going to start looking into it more but I don't want to waste my time if article marketing is dead!

What should I be focusing on (other than good quality content) for SEO in 2012? Thanks for any help you guys can give me on the crazy and ever changing world of SEO!
#2012 #article #dead #focus #marketing #seo
  • Profile picture of the author linkdestiny
    The main thing that has been changing in the Google Panda/Penguin updates is like you said good quality and unique content. I have been apart of the SEO community for about five years now. Alot of us have been going with linkwheels and linkpyramids; both are very useful and effective. Another big change has been diversity; trying using more and more methods of linkbuilding to be more successful! Hope this helped!

    Thanks
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  • Profile picture of the author TheArticlePros
    [DELETED]
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    • Profile picture of the author Geordie John
      And then you'll spend a couple more hours going through the related threads too... at least i did. The stuff in there was better info than most of the products i've ever bought

      Originally Posted by JaRyCu View Post

      Two words: Search. Button. It's in the upper right corner, just below your username.

      Specifically, go read this thread:

      http://www.warriorforum.com/main-int...mith-myob.html

      It'll take an hour plus to go through it, but it'll be well worth your time.

      -- j
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  • Profile picture of the author linkdestiny
    This article is from 09' are you sure it still have relevant information? Not trying to be rude just SEO has changed alot since 09'
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  • Profile picture of the author Robert M Gouge
    In my opinion, SEO is on it's way out the door.

    The future is going to be social proof. Aside from basic SEO, I'm not really bothering, at all.

    My advice would be to focus more on social networks/sharing/article syndication/making content viral/etc rather than SEO.
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  • Profile picture of the author jpf566
    Oh man MY HEAD, so many opposing views.

    I had never heard anyone say that duplicate content across different domains is not duplicate content but in fact syndicated content as Alexa Smith seems to preach.

    The URL she uses to prove this is talked about on this SEOMOZ forum. I want to know if this is bogus or not: | SEOmoz Q&A Interesting..

    Hmm a lot to consider
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    • Profile picture of the author socialbrandpromoter
      jpf566 has given a fantastic source to judge information. This post in the SEOMOZ forum is exactly what we need to avoid being led astray. Thanks!
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      • Profile picture of the author fin
        Obviously SEO is the best way to get traffic. Once you have steady streams of traffic you don't need to do anything.

        But use links to drive traffic rather than spam.
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        • Profile picture of the author shiningeye
          but i am confused. can someone differentiate between article marketing and seo? coz i think article marketing and link building comes under the definition of seo. can anybody explain please
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          • Profile picture of the author Alexa Smith
            Banned
            Originally Posted by shiningeye View Post

            i think article marketing and link building comes under the definition of seo.

            Link building does come within SEO. Specifically, it's "off-page SEO". Naturally acquired backlinks from relevant sites are among the things that help your own site to rank well in Google's SERP's. Article marketing isn't intrinsically about SEO. It's a method of generating targeted traffic in its own right. This thread (and the links within it) explain in great detail: http://www.warriorforum.com/main-int...ml#post5068872
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          • Profile picture of the author Kreator517
            Originally Posted by shiningeye View Post

            but i am confused. can someone differentiate between article marketing and seo? coz i think article marketing and link building comes under the definition of seo. can anybody explain please
            Article marketing is if you're seeking to generate leads from the posted article. I.E, someone reads the article, clicks the link, and signs up to the offer.

            Posting articles for SEO is essentially just posting content for a backlink and its not just limited to articles.

            Essentially, its article marketing if you don't have you're own site and are just using posts to promote an affiliate offer.
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    • Profile picture of the author tpw
      Originally Posted by jpf566 View Post

      Oh man MY HEAD, so many opposing views.

      I had never heard anyone say that duplicate content across different domains is not duplicate content but in fact syndicated content as Alexa Smith seems to preach.

      The URL she uses to prove this is talked about on this SEOMOZ forum. I want to know if this is bogus or not: | SEOmoz Q&A Interesting..

      Hmm a lot to consider

      I preach the same.

      If you have never read that before, you are running in small circles.
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      • Profile picture of the author jpf566
        Originally Posted by tpw View Post

        I preach the same.

        If you have never read that before, you are running in small circles.
        Until lately my circle has mainly been SEOMOZ and other large authority seo sources. And like I said I am new to outside SEO and am mainly familiar with onsite SEO optimization as I have been a web designer not an internet marketer up until this point.

        I found this video very interesting http://www.seomoz.org/blog/article-m...teboard-friday regarding article marketing, duplicate content and such..
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  • Profile picture of the author NewAge29
    If you go outside the IM niche, article marketing isn't dead at all.

    I was in the stock business for 9 years. I used to write articles on Ezine and tell my prospects I "had a few articles published". I'd even send them over to read them. It worked but of course the content was good and I wasn't really using it for SEO purposes.
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  • Profile picture of the author hebsgaard
    Depends on how you go about it really. Alexa has been talking about the difference between article directory marketing and article marketing extensively. Seems like those who are just in it for the backlink (where the actual article is merely a necessary evil) might be struggling these days.

    Can't say it makes me too sad.
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    • Profile picture of the author fin
      Why don't you try some things that take your fancy and see what works out the best. Once you know what's bringing you the most traffic you can concentrate on that.

      Over time your rankings will improve, but you'll have developed a strategy to bring in traffic without the search engines.

      What I'm going to do is eventually come up with something I can drive paid traffic to. F**k this working hard stuff lol.
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  • Profile picture of the author johnben1444
    Syndicate only unique content or content first published on your site to top article directories, no need mass submitting to thousands of site...
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  • Profile picture of the author Randall Magwood
    If you mean submitting to the article directories... then yes, this is dead. In the days where you could get 50-80 clicks per day from your articles.... you're lucky if you get 40 within 1 whole month.

    Swap it with another strategy. Try Youtube.
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    • Profile picture of the author Lucian Lada
      Originally Posted by Randall Magwood View Post

      If you mean submitting to the article directories... then yes, this is dead. In the days where you could get 50-80 clicks per day from your articles.... you're lucky if you get 40 within 1 whole month.

      Swap it with another strategy. Try Youtube.
      I wonder how forum signatures are doing these days... Care to answer, Randall?
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      • Profile picture of the author fin
        Originally Posted by canyon View Post

        I wonder how forum signatures are doing these days... Care to answer, Randall?
        I'm not Randall, but I've had a few posts bring in about 200 visitors. It's not bad for something that takes 5 minutes, though you get some that bomb.
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  • Profile picture of the author viator
    If you use a technique found here somewhere on the warrior forum (can't find the thread).
    He describes his backlinking technique and what he does is make two layers off back links to his site. The first layer is article directories, web 2.0, and blogs. The first layer links back to the site. The Second layer links to the first layer. This is where he does mass article submissions and social bookmarking.

    I know this backlinking technique was posted a few years back, but I'm not sure if its outdated. I have yet to implement it to my site.
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  • Profile picture of the author Samung19
    Article marketing still has its place, but not as powerful as it used to be and compared with other linking stratergies isn´t really worth the time.
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    • Profile picture of the author Tim Wallace
      Originally Posted by Samung19 View Post

      Article marketing still has its place, but not as powerful as it used to be and compared with other linking stratergies isn´t really worth the time.
      Yes, I agree with this point, and it is still useful if you submit article to directory to get dofollow backlinks. meanwhile, the whole impact from off-page seo is not as powerful as it use.
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  • Profile picture of the author viator
    What are some other linking strategies out there?
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  • Profile picture of the author ysb888
    Article Marketing is not dead, You just can not do the same old tatic such as submiting article to thousand article directories as well as sending spun article to public blog network that get catch by Google or so.

    Be smart, and focus of quality backlink such as making your own private blog network, guest post.
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  • Profile picture of the author whiterock
    According to me seo is the best way to get traffic. Once you have steady streams of traffic you don't need to do anything.
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  • Profile picture of the author dhanakncet
    Its not dead,article marketing is now getting slow because of google updates,so try to marketing the unique and worth able contents.
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    • Profile picture of the author karthikseo
      Hi..

      Article Marketing is a power of SEO. Article reproductions are slightly down from Google panda and Penguin updates. But, i am still using article marketing techniques to get keyword SERP and backlinks..
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  • Profile picture of the author aadi144
    I guess article marketing is still alive but if you are posting the duplicate content in your article then it will surely be dead for you.Try posting article on high PR article directories.
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  • Profile picture of the author Kylie James
    Article Marketing is here to stay for more.. important thing is that your content should be unique and shareable not duplicate or rephrase thrash content.
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  • Profile picture of the author viator
    Well supposedly from what I have been studying backlinking is the best way to improve your google rank.
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  • Profile picture of the author Surminga
    My focus has always been on SEO and Social Media - I see Social as the future but SEO has always and will always be there and never get penalised from the search engines etc.
    Obviously SEO has to be done the right way and when done right it will always prosper.
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    Or if you Fancy a Holiday? - Holiday Guide
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  • Profile picture of the author viator
    Well using social media wont help with the SERP it just helps bring in some traffic correct? And anyways making a Twitter or whatever for a micro niche site sounds ridiculousl
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