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Authority Site Advice

by ilee
7 replies
  • SEO
    • |
So I'm trying to move away from smaller niche site to a larger authority site. Was wondering whether I could get any advice from successful IMers with authority sites.

Is the only difference between niche sites and authority sites the scale? So I could apply all the techniques I've used (quite successfully) with niche sites on an authority site but more of it?

Lastly can anyone point me to a good ebook that will help. There seems to be a lot of information on these forums regarding niche sites but not as much regarding authority sites.

Cheers
Ian
#advice #authority #site
  • Profile picture of the author normahl
    Hf being hit with promotions
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    • Profile picture of the author ilee
      Originally Posted by normahl View Post

      Hf being hit with promotions
      what does being hit with promotions mean?

      Thanks for all the advice guys, I'm just trying to work out the structure of the website before I start padding out with content. Have you guys had experience with silo structures?

      Ian
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  • Profile picture of the author BrianCorcoran
    The most important part in creating an authority site is the branding.

    No more EMDs, you have to create a brand that people will remember and search for.
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    Don't be afraid to ask me any question about YOUR SEO issues right now! SEO is my First, Middle & Last Name.



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  • Profile picture of the author wolfmmiii
    Originally Posted by ichl13 View Post

    So I'm trying to move away from smaller niche site to a larger authority site. Was wondering whether I could get any advice from successful IMers with authority sites.

    Is the only difference between niche sites and authority sites the scale? So I could apply all the techniques I've used (quite successfully) with niche sites on an authority site but more of it?

    Lastly can anyone point me to a good ebook that will help. There seems to be a lot of information on these forums regarding niche sites but not as much regarding authority sites.

    Cheers
    Ian
    My whole business model is authority sites. The scale is typically the major difference but remember, you can build a 5-page site that's an "authority" in a niche. That said, it's unusual.

    I prefer to build larger sites (50-100 product reviews) on a brandable domain (no EMDs). Many of my sites rank very, very well and require very little manual backlinking since I target low competition products.

    The best part is that I often get TONS of traffic from sites like slickdeals, fatwallet, woot, and others because people on those sites reference my sites when looking for product info. That, to me, is what an authority site is all about.
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    • Profile picture of the author normahl
      Wolf, I read a lot of your posts and your blog! First of all thanks for the value you're offering! One question though, what designs are you using for your amazon sites?
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      • Profile picture of the author wolfmmiii
        Originally Posted by normahl View Post

        Wolf, I read a lot of your posts and your blog! First of all thanks for the value you're offering! One question though, what designs are you using for your amazon sites?
        I use my own back-end review system that I've integrated with most of the theme-junkie themes. Each site contains multiple review layouts so my sites don't look like cookie-cutter sites.
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    • Profile picture of the author hazyl lee
      Originally Posted by wolfmmiii View Post

      My whole business model is authority sites. The scale is typically the major difference but remember, you can build a 5-page site that's an "authority" in a niche. That said, it's unusual.

      I prefer to build larger sites (50-100 product reviews) on a brandable domain (no EMDs). Many of my sites rank very, very well and require very little manual backlinking since I target low competition products.

      The best part is that I often get TONS of traffic from sites like slickdeals, fatwallet, woot, and others because people on those sites reference my sites when looking for product info. That, to me, is what an authority site is all about.
      How do people on those slickdeals sites reference your sites when looking for product info??
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