Quality Score Confusion

3 replies
  • SEO
  • |
Hello,

I have started a new campaign where I am marketing a biz opp situated around personal development.

I have uploaded personal development authors to my campaign where each adgroup has only 1 keyword in it. With the google tool, I added all the long tails for each seed keyword.

anyways - the point.

I am using the automatic insertion of the keyword into my landing page such as the follwing..

envisionfreedom.net/personal-development?kw={keyword here}

With having all the keywords relevent from the ad group, ad copy, to the landing page..

Why is my quality score a 1 and 90% of my ads not showing? Thanks!
#confusion #quality #score
  • Profile picture of the author jamesviago
    i wonder is google is checking the default version of the page when assessing the keyword. so "personal development" is what it thinks the page is about.

    if that's the case, then if the keyword was "banana" , google would give that keyword a QS of 1. if the keyword was "personal training", the QS might be 2 or 3.

    i haven't tried exactly what you are doing, so i just rang another local IMer and he had the same idea. hopefully a wiser more experienced guru can clear it up for all 3 of us.
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  • Profile picture of the author envisionfreedom
    Yea, that would be nice...

    Thought these query strings was supposed to make a huge difference...
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    • Profile picture of the author Eric Dick
      Hey Brandon,

      Just hit you up on Facebook. You will need more than just the keyword dynamically inserted into your URL. Try the content network, you should have better results there, although traffic may not be as constant.

      Hope you are well, it's been a while, i hit you up on FB since we are both new and can't pm each other yet.
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