Wasted SEO efforts?
- SEO |
I'm currently dominating a niche with my website and I want to expand in the market a bit. Let's say it's about clothing. Currently I'm targeting the T-shirts niche and I want to target other relevant niches, too (like shoes, skirts, etc). I see two options for this:
1. Keep the old domain (eg: tshirts.com) and add pages that are targeting other niches within the market (like tshirt.com/skirts)
2. Create a totally new brand (like clothes.com) and simply redirect my old domain to one of its pages, for example to clothes.com/tshirts.
Obviously the second option would be much better for branding, but I'm afraid that I might lose all my rankings I have currently. Do you have any experience with such expansions?
It would look a bit stange if I suddenly would have 10k backlinks to clothes.com/tshirt and the rest of the site would have no backlinks at all.
What would you do in this case?
Thanks in advance!
David
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M Thompson -
Thanks - 1 reply
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dave. -
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