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Interlinking and reciprocal linking

by anonymoose
6 replies
  • SEO
    • |
Suppose I have ten good-quality sites, living on different Class C IP's and not obviously affiliated with one another. I want to make links between these sites to enhance the overall search impact of my "network." Consider the four following approaches:

  1. Make a links page with links to all the sites and publish it on all the sites.
  2. Write an article about each site, with a backlink, and publish it on all the other sites.
  3. Write an article about each site and publish it on just one other site, making a sort of open link wheel to avoid reciprocal links.
  4. Write an article about each site and publish it with a semi-randomized interlinking "matrix." For example, A runs articles on C, D, and G; G runs articles on E and H; H runs articles on B and D.
Which of these four approaches would you choose? Or, is there another better approach? Or is the whole project equivalent to pouring water from the deep end to the shallow end of a pool? Please let me know what you think.
#interlinking #linking #reciprocal
  • Profile picture of the author WeavingThoughts
    "Make a links page with links to all the sites and publish it on all the sites."

    If you do the above except via a SiteMap, it will only harm you.
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    • Profile picture of the author anonymoose
      Originally Posted by WeavingThoughts View Post

      "Make a links page with links to all the sites and publish it on all the sites."

      If you do the above except via a SiteMap, it will only harm you.
      In what way will it harm?
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  • Profile picture of the author JohnMcCabe
    Originally Posted by anonymoose View Post

    Suppose I have ten good-quality sites, living on different Class C IP's and not obviously affiliated with one another. I want to make links between these sites to enhance the overall search impact of my "network." Consider the four following approaches:

    1. Make a links page with links to all the sites and publish it on all the sites.
    2. Write an article about each site, with a backlink, and publish it on all the other sites.
    3. Write an article about each site and publish it on just one other site, making a sort of open link wheel to avoid reciprocal links.
    4. Write an article about each site and publish it with a semi-randomized interlinking "matrix." For example, A runs articles on C, D, and G; G runs articles on E and H; H runs articles on B and D.
    Which of these four approaches would you choose? Or, is there another better approach? Or is the whole project equivalent to pouring water from the deep end to the shallow end of a pool? Please let me know what you think.
    Kill option 1. It will create the association you seek to avoid by having different IPs, and reveal what you seek to conceal.

    I'm not sure what you mean by "write an article about each site", but if you're talking about doing a site review, you would need to also include reviews of sites outside your network. Otherwise, you leave the same kind of footprint that screams 'link farm' and waste the effort made to keep them separate.

    Better would be to write articles with actual content, then link from article A to article B if appropriate.

    Let's say you have an article on site A about getting better gas mileage. One of the steps you include is adjusting the car's carburetor. Site B has an article on adjusting your carburetor, with a step-by-step procedure. It would be logical to include a text link in Article A to Article B.

    If you went through each site and interlinked the sites based on logical and natural connections between the content, you would be providing exactly the kind of linking that gets rewarded.

    Linking to large, respected authority sites along with the inter-site links will also help make a natural linking pattern.
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    • Profile picture of the author anonymoose
      Thanks for the detailed reply. I kinda already knew that about the links pages, but I thought I would include the option anyway, for completeness and feedback purposes. Sounds like the best idea might be to interlink existing content, if appropriate, instead of making new content at all.
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    • Profile picture of the author JuliusT
      Originally Posted by JohnMcCabe View Post

      Let's say you have an article on site A about getting better gas mileage. One of the steps you include is adjusting the car's carburetor. Site B has an article on adjusting your carburetor, with a step-by-step procedure. It would be logical to include a text link in Article A to Article B.
      Well said JohnMcCabe, I like the way how you explain this kind of strategy. I was thinking of doing the same thing.

      Thanks,
      JT
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  • Profile picture of the author Klondike1985
    Linking between your sites should be a chain.
    Site A to site B, B to C etc. this sort of a thing should be made so that Google won't see your linking as a link exchange between the sites.
    To link between them you can do it using a link in the sidebar, footer or with the RSS feed. You can even do it with articles.
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