Can Any One tell Me - What Exact match domain is Or Its Meaning ?

9 replies
  • SEO
  • |
Hey, Please tell me what actually exact match domain update is and how it affect the websites ?
#domain #exact #match #meaning
  • Profile picture of the author Toshiba
    Google now don't like the EMd websites , especially for long tail keywords
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  • Profile picture of the author aadi144
    EMD or Exact match domain is the new update from Google,where the sites having their main keyword as a domain name are penalized.Also,keywords in anchor text,description is also penalized if it matches with the domain names.
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  • Profile picture of the author fanta81
    Google just doesn't like this. If you are planning to buy an EMD domain, I would suggest you to hold on and look for some other domain.
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  • Profile picture of the author mynameisabhijit
    If your main keyword is make money online and domain name also has this keyword then this called EMD.
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  • Profile picture of the author adil91
    If ur keyword is same to ur domain then its called EMD.
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  • Profile picture of the author raisuddintch1
    EMD India tour packages is a keyword if someone have domain name indiatourpackages.com/.net is called EMD. If your site have low quality then google decrease the ranking not matter EMD or non EMD.
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  • Profile picture of the author naziman
    Thanks i also don't understand about EMD. So EMD mean main keyword in domain name.
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    • Profile picture of the author condra
      E.M.D
      Exact Match Domain

      example.....

      keyword:
      "buy cellphone accessories"

      domain name:
      www.buycellphoneaccessories.com

      Until recently, it was a good idea for marketers to buy a domain name with target keywords, because it helped you rank highly in Google.

      Googles new update (late Sep 2012) apparently has addressed this issue. If you have a keyword heavy domain name, and target those keywords explicitly, and have a low quality website, you will not rank well in Google.

      Conversely, some websites still rank well for their EMDs, e.g usatoday.com, etc... BUT most of these sites have considerable authority.

      A lot of people are discussing and analyzing the situation, but it seems EMDs are still OK, as long as you have good content and a reasonable link profile.

      "EMD Sniper sites" however, are now a bad idea it would seem.
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      • Profile picture of the author mirza786
        I too was little bit bewildered regarding E.M.D. Now it is cleared.. Hey about buying half exact match domain?
        Say for example your keyword is 'water softener' and you are buying

        waterbills.com
        watersoft.com and many like this?
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