Whats mean by Exact Match Domain(EMD)?

8 replies
  • SEO
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Explain that EMD concept..
#domainemd #exact #exact match domain #match
  • Profile picture of the author Linkology
    An exact match domain is a domain using the exact keyword phrase that you are targeting.

    Example- You choose to target "Bright Orange Fish" then the exact match domain would be- www.brightorangefish.com
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  • Profile picture of the author raisuddintch1
    If a domain name is singaporetourpackages.com /.net. it is EMD because singapore tour packages is a keyword. It is removal of the advantage previously given to EMD's and only for domains' that have low quality content and only 1 or 2 pages .
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  • Profile picture of the author thomco55
    if you have and health site and your targeting keyword is "dermaroller".
    with domain name "dermaroller.com" is the EMD.
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  • Profile picture of the author danilion55
    One more simple example www. How to make money online .com How to make money online is a phrase which frequently searched by people. if your keywords and domain name matches then its an emd Hope i have cleared every thing. post reply if you still have confusion
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  • Profile picture of the author Robert Mc
    Originally Posted by thinesh View Post

    Explain that EMD concept..
    Exact Match Domains are the domains that contain the exact keyword or phrase. Exact-Match Domains, also known as EMDs, are considered to work as a catalyst in improving the SEO ranking of a website, but it doesn't happen every time because of Google's changing algorithms.


    Read more at - business2community.com/seo/what-are-exact-match-domains-emds-do-they-matter-0289793
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    • Profile picture of the author maclennan
      I have read in a warrior special offer listing that Google is targeting EMD's in their latest 'purge'.. is this right???
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      • Profile picture of the author KeenSurfer
        Originally Posted by maclennan View Post

        I have read in a warrior special offer listing that Google is targeting EMD's in their latest 'purge'.. is this right???
        Yes, there has been a lot of talk of this recently as Matt Cutts has directly spoke about it.

        If you have a EMD that offers some good content and value to the users, then it should not be effected too heavily, but for EMD's with one page of 300 words will struggle for positions unless they have good backlinks or large active social media followings.
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  • Profile picture of the author exd777
    Exact Match Domain - EMD - Google Panda update put those domains down on serp
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