Ditching the EMD for a brandable domain
- SEO |
I started a review site at the end of 2011 and until a few days ago I was on the first page of Google for the two main keywords I was targeting. It sounds awfully familiar, I know, only mine is a slightly different tale, I think... The last update pushed my site from the middle of page one to the middle of page two, so it wasn't a disaster. Instead of around 1,000 pageviews from Google, it's down to around 350, but still making some conversions. Now, since my site clearly wasn't punished, just lost its EMD bonus, I could work a bit on linkbuilding and other SEO aspects, since I didn't really bother with that very much (just a few blog comments from related articles on established sites, and some bookmarking), but I'm not sure I want to.
You see, I've always had problems promoting my site, although it really only has quality content. Unlike other review sites, I actually bought the products I reviewed (then, after a while I started getting them from brands for the purpose of the review), wrote pretty lengthy (1,500 -2,000 words), informative reviews for users, not bots and posted video reviews as well. I also have over 50 well-researched articles in the blog section that were picked up by a few related sites, but because of the shitty EMD it's pretty hard to promote content. Nobody wants to link to KEYWORDreviewsite.net, regardless of how good a post or a review is.
Until the latest update, although I was considering moving to a new brandable domain, the EMD bonus was pretty hard to resist. Now that that's gone, I don't see the point in trying to get back on page 1 or searching for other ways to get traffic to the same spammy domain, although it probably wouldn't take much. So I was thinking of doing a 301 redirect of the whole site. It would be to a brand new domain (the EMD is 1-year-old) so I would lose that frail age advantage as well, but hey, I guess it would be worth it in the long run. This could become an authority site in the future, and I understand the redirect does pass most of the link juice. But, under current conditions, would Google see this as a way to game the system and penalize me for real this time?
I would hate to see all those hours writing and filming the reviews, and researching for articles go to waste, but I don't see a future for my current EMD site either. Plus it does have a few quality incoming links. What do you guys suggest I do? And if the 301 is a solution, do you guys think it would help to redirect each single page manually, or just a general redirect via .htaccess?
Sorry for the long post, looking forward to your replies.
__________________________________________________ ___________________________
ALL-IN-ONE SEO SOLUTION FOR YOUR BUSINESS
How To Find Profit Producing Exact Match Domain Names Using Your Head And Some Free Tools
Why You Need To Research âFutureâ Keywords to Make Long Term Cash
Ill put in work, and watch my status escalate"
- Feel free to private message me about anything. I love to help people and you are definitely no exception!