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Brandable domain

by ryshark
6 replies
  • SEO
    • |
Can somebody please give me an example of brandable domain? Hypothetically if somebody wanted to have a website selling their products made from copper would a made up word like copperca or coppertu be considered a brand or be considered bad because it has the keyword "copper" in the brand name?
Thanks
#brandable #domain
  • Profile picture of the author Sarah Harvey
    Some more ideas...perhaps...

    CopperExcel
    CExEL
    Cyprium (latin)
    Koper (afrikaans)

    A brandable domain name should be easy, memorable and make sense in the mind of the client.

    For example, if a company sells VoIP packages, but have a website called black-pebble dot whatever extension you can think of, it wouldn't make sense. Especially if the business is called Soho99 or something.

    That just relates to the domain of course, but building a brand in general is looking at what service you will offer and putting down in words the things that define your business. Maybe choose three things from the list you have written down. Make sure your brand's message is consistent over all channels, and reinforce it with a good domain name and logo that is identifiable.
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  • Profile picture of the author ryshark
    Ya, I'm only talking in regards to domain name and seo. So in the example above would the first one, copperexcel, be considered a brand name or trying to get the keyword "copper" in the domain...
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  • Profile picture of the author James.N
    I feel like its tough to gauge brandable names, personally I think it all comes down to something that is easy to remember and easy to spell. I know it's thrown around all the time but look at Google and Twitter, those names just seemed to be plucked out of thin air but they stuck.
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    • Profile picture of the author ryshark
      Originally Posted by quadxnet View Post

      I feel like its tough to gauge brandable names, personally I think it all comes down to something that is easy to remember and easy to spell. I know it's thrown around all the time but look at Google and Twitter, those names just seemed to be plucked out of thin air but they stuck.
      I agree it is tough to gauge brand names and they are not always words that don't contain a real word at all, like google. But I will give a different example Taco Bell. If taco bell didn't already exist and somebody wanted to start a new website that sells their own tacos...., would tacobell.com be a good choice for a domain name or could it be penalized in seo because it has the keyword "taco" in it? Thanks
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