Keywords - SEO experts

As far as my thinking concern you have to do SEO of all your keywords because Keywords is very important for a website.

1. Order of the keywords is negligent, Google search wont have much impact on the order of your keywords
2. It depends on the keyword competition you work for. In your case 'buy fruits' may be as important keywords as 'buy fresh fruits'. So you need to work on the both the keywords
3. To improve your local search, submit your pages to local web directories and yellow pages in singapore. Another best method to improve local search is to add your place to Google+ with image. This will work more than the local map

Here's what I've learned about SEO.

The order of the words matter if all competition were equal, which they are not. You will show up on page 1 SERPs for "buy fruits" even if your page is optimized for "buy fresh fruits" IF YOU ARE AN AUTHORITY, i.e. lots of traffic, relevant back links, social interaction, Keyword and LSI keywords, etc.

Remember, Google wants to help a searcher find "good" content. So, if a site is optimized for "buy fruits" but site is thin with content, new, high bounce rate, etc., it will show the authority site even if it is not exactly optimized for "buy fruits." (Try searching yourself and see what pops up in SERPs)

If you want to rank for "buy fruits" I see NO downside to using long tail keywords involving the keyword, i.e. buy fruits here, buy fruits during peak season, never buy fruits during the end of a sale, etc.

If you are "authority" for those various long tail keywords, Google will rank you for "buy fruits." This is per a tutorial I accessed in a paid membership site.

As for the ranking for local keywords...the poster above suggestions were great, i.e. listing / back links / citations in local directories, Google+ with image, etc.

Additionally, I would say with your next client get a domain extension that is country specific, i.e AutoRepairSydney.au, or AutoRepairLosAngeles.us or AutoRepairBerlin.de

This was a tip I got from watching an interview Sarah Staar did with a local marketer.

Hope it helped some.

Charlie

Thanks guys for the wonderful comments. It really did help me alot. Warrior forum rocks because of helpful contributors like you guys!

I got really good information on keywords reading the comments by the members..

I say it is best to keep the keyword in order for buy fresh fruits to keep it safe. If you know the keyword is legit and it can potentially convert, don't mess with it. Just make sure the keywords have a good search rank and they are not too competitive an you will do fine.

It's really all about both your on-page content and anchor text backlinks.

The backlinks will give Google an idea of what your site's about. So, let's say you have a backlink saying "fruits". On your page you have "fresh fruits", this will trigger both keywords.

Okay before I confuse the hell out of you, let me answer your questions according to my own knowledge.

1. Does the order of words in the keyword phase matter?

Well, yes. But this doesn't mean that having a piece of text somewhere saying "...our fruits are fresh..." won't rank for "fresh fruits". It's all about what the majority of your backlinks suggest, as well as the overall content on the page.

2. Does doing SEO for the shorter keyword make my result appear for the longer ones or do I have to do SEO for all the keywords?

It's better to diversify your efforts when it comes to on-page SEO as well as off-page (link building). You should always target the long tail keywords in your content. With your backlinks you can add a million variations or synonyms which will relate to your on-page content. You can rank for whatever you have in your content. If all your backlinks say "fresh fruits" but this is nowhere in your text, it's going to be nearly impossible to rank for "fresh fruits" no matter how good your backlinks are.