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Unread 20th October 2012, 12:00 PM   #1
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Default What is an authority site?

i keep hearing that authority sites have escaped the EMD update, but what exactly is an authority site? is it a massive site on one niche? or is it a massive site on multiple niches?
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Unread 20th October 2012, 12:02 PM   #2
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Default Re: What is an authority site?

a site that isn't like a content farm site with "UNIQUE" word content. A site that you can easily refer to your friends with pride. Not one of those sites everyone on this forum is building. Example: like your crap websites
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Unread 20th October 2012, 12:08 PM   #3
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Default Re: What is an authority site?

I'm sure you will get several different definitions here. To me an authority site is one that has many pages ranked for numerous keywords. These sites do not rely on ranking for one keyword or even just a few.

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Unread 20th October 2012, 12:28 PM   #4
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Default Re: What is an authority site?

A website which has good PR , Good back links and huge number of pages. An authority website is also which has been running from many years.

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Unread 20th October 2012, 12:38 PM   #5
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Default Re: What is an authority site?

Two good indicators are (1) Site is Google PR3 and above and (2) Site is high in on page 1 in majority of its keywords.

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Unread 20th October 2012, 01:17 PM   #6
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Default Re: What is an authority site?

An authority site consist of 50 pages or more with keywords and high PR.
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Unread 20th October 2012, 01:34 PM   #7
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Default Re: What is an authority site?

Quote:
Originally Posted by Warock View Post
An authority site consist of 50 pages or more with keywords and high PR.
nice adsense farm
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Unread 23rd October 2012, 03:04 PM   #8
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Default Re: What is an authority site?

An ‘Authority site‘ is a site that seems to get an extra ranking boost from the search engines. Somehow, in their analysis of the site and its backlinks profile, the search engine algorithm recognizes a site as being an ‘Authority’.

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Unread 23rd October 2012, 03:18 PM   #9
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Default Re: What is an authority site?

An Authority site is a site that has a lot of content each sub page 1K + word's of content targeting various keyword in the same niche is frequently updated and focuses on a much broader niche than affiliate niche sites that specifically targeting 1-2 keyword's, authority sites are a long term strategy and take time and effort to get established, with having authority site it give you the ability to target every keyword in a niche over time and get it ranked easier without doing much backlinks compared to sniper sites, also having authority site you run the much less risk of being affected by Google algorithm changes specially having strong social media presence that you apply to each piece of content...
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Unread 25th October 2012, 04:25 AM   #10
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Default Re: What is an authority site?

One cannot build an authority site overnight.

Some of the important factors to take care about are: website structure, content strategy (includes type of content and content publishing schedule). With great content and social media promo a site gains authority over time. Though it takes time the ROI from an authority site is much much more than flimsy ' made for adsense' or 'filmsy' affiliate sites.

And yes it's true , with a true authority site you do not have to depend on emd...in fact trying to rank for a few keywords is not required for authority sites. If done properly you get traffic from hundreds of keywords ...even keywords you have never optimized for

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Unread 25th October 2012, 04:29 AM   #11
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Default Re: What is an authority site?

Some parameters from algo perspective
-------------------------------------
Domain age
Indexed pages
Highly trusted backlinks and their age
Natural looking growth of links
Social Signal
Branded links
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Unread 25th October 2012, 05:27 AM   #12
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Default Re: What is an authority site?

To Know more about authority site visit on
searchenginewatch.com/article/2201022/How-to-Find-Authority-Websites-Get-Links-From-Them

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Unread 25th October 2012, 07:48 AM   #13
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Default Re: What is an authority site?

I don't believe that all authority websites have high PR - An authority website is a website that covers all important aspects of a particular niche, is regularly updated and has some returning users. It also has a natural link profile and original content.
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Unread 27th October 2012, 08:18 AM   #14
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Default Re: What is an authority site?

Can I get a list of authority sites?

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Unread 27th October 2012, 04:27 PM   #15
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Default Re: What is an authority site?

Quote:
Originally Posted by coolspot2 View Post
i keep hearing that authority sites have escaped the EMD update, but what exactly is an authority site? is it a massive site on one niche? or is it a massive site on multiple niches?
For me, I can call a website an authority if it has/is:

Ranking on multiple keywords
Quality Contents
Quality Backlinks
High PR Site
Brand

Regads,

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Unread 27th October 2012, 04:44 PM   #16
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Default Re: What is an authority site?

An authority site is given authority= privilege by search engines like Google to rank high, it's is because it has decent respected unique content that is regularly visited and referenced as a Backlinks from other respected site in the SEO world, such as .govs, .edu etcc
Also Backlinks from popular blogs, video sites and other social media sites too
It can take time and lots of effort to please Googles algorithms, and a great achievement when you get to that stage.
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Unread 27th October 2012, 06:40 PM   #17
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Default Re: What is an authority site?

an authority site has got nothing to do with the size. it has everything to do with pr. if the internal page has got a pr value, then it can be considered an authority site in a technical sense. being an authority, in the google's eye is that people would want to refer to your sites when it comes to the particular topic your site is offering. google looks into how long the visitors stay on your site. so, if you provide good tips, good info, naturally they will stay longer to read and your site will be considered an authority and get ranked for it.
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Unread 31st October 2012, 10:41 PM   #18
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Default Re: What is an authority site?

Quote:
Originally Posted by Warock View Post
An authority site consist of 50 pages or more with keywords and high PR.
seriously? this is why so many people in IM fail

An AUTHORITY SITE is a site with good quality content on a particular niche. The site would generally consist of over 100 or more pages with various articles, all unique. There would also be social interaction from site visitors i.e. comments, regular guest commentators etc. The site would also have various links from other AUTHORITY SITES linking back to it. This is a general overview a a authority site

an example of an authority site would be Space and NASA News
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Unread 1st November 2012, 01:14 AM   #19
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Default Re: What is an authority site?

Quote:
Originally Posted by Michael_Le View Post
seriously? this is why so many people in IM fail

An AUTHORITY SITE is a site with good quality content on a particular niche. The site would generally consist of over 100 or more pages with various articles, all unique. There would also be social interaction from site visitors i.e. comments, regular guest commentators etc. The site would also have various links from other AUTHORITY SITES linking back to it. This is a general overview a a authority site

an example of an authority site would be Space and NASA News
Yup. This. Thank you for this lol


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Unread 1st November 2012, 03:47 AM   #20
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Default Re: What is an authority site?

An authority site is a high pr site but it does not necessarily mean that it directly ranks in the first page of Google. Many authority sites are not found in the top pages of Google.

These authority sites simply rely on producing high quality content in which many sites use to link into and refer as in their blogs or articles. In other words, these sites have a very high trust rating wherein other sites depend on what they have to say in their particular niche.

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Unread 2nd November 2012, 04:02 AM   #21
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Default Re: What is an authority site?

Quote:
Originally Posted by Michael_Le View Post
seriously? this is why so many people in IM fail

An AUTHORITY SITE is a site with good quality content on a particular niche. The site would generally consist of over 100 or more pages with various articles, all unique. There would also be social interaction from site visitors i.e. comments, regular guest commentators etc. The site would also have various links from other AUTHORITY SITES linking back to it. This is a general overview a a authority site

an example of an authority site would be Space and NASA News
Yup this guy said it all lol !!
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Unread 11th December 2012, 10:33 PM   #22
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Default Re: What is an authority site?

Quote:
Originally Posted by Michael_Le View Post
An AUTHORITY SITE is a site with good quality content on a particular niche. The site would generally consist of over 100 or more pages with various articles, all unique. There would also be social interaction from site visitors i.e. comments, regular guest commentators etc. The site would also have various links from other AUTHORITY SITES linking back to it. This is a general overview a a authority site

an example of an authority site would be Space and NASA News
Great explanation. I have always wondered exactly what an authority site was.

Thanks

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Unread 11th December 2012, 10:52 PM   #23
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Default Re: What is an authority site?

Authority sites get SERP traffic that search for the domain name (not necessarily an EMD). An authority site isn't defined by page volume, there's plenty of junk sites with thousands of pages.



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Unread 11th December 2012, 10:56 PM   #24
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Default Re: What is an authority site?

I don't have any idea about it..please explain more..
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Unread 12th December 2012, 12:59 AM   #25
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Default Re: What is an authority site?

Quote:
Originally Posted by noyan View Post
Can I get a list of authority sites?

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For an SEO guy, I'm surprised you haven't heard of:

google.com
yahoo.com
wikipedia.com
amazon.com
etc
etc
etc

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Unread 12th December 2012, 08:58 AM   #26
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Default Re: What is an authority site?

Quote:
Originally Posted by coolspot2 View Post
i keep hearing that authority sites have escaped the EMD update, but what exactly is an authority site? is it a massive site on one niche? or is it a massive site on multiple niches?
Could be either!

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Unread 12th December 2012, 09:02 AM   #27
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Default Re: What is an authority site?

Hmm...

nba.com
cnet.com
ign.com
espn.com
msn.com
yahoo.com
mashable.com
thechive.com

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Unread 12th December 2012, 09:05 AM   #28
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Default Re: What is an authority site?

Quote:
Originally Posted by UMS View Post
For an SEO guy, I'm surprised you haven't heard of:

google.com
yahoo.com
wikipedia.com
amazon.com
etc
etc
etc
Thanks UMS. Popular site with a great brand is called authority website.
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Unread 12th December 2012, 09:12 AM   #29
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Default Re: What is an authority site?

Quote:
Originally Posted by sdlive View Post
a site that isn't like a content farm site with "UNIQUE" word content. A site that you can easily refer to your friends with pride. Not one of those sites everyone on this forum is building. Example: like your crap websites
Hey! Take that back! I'm actually working on a real Authority site, it's a lot of hard work and requires a ton of unique content that I'm writing myself, but I think it's worth it. It helps that I'm a real enthusiast in the niche I'm writing about as well. I'm already being ranked for keywords that I have never tried to rank for, and the main ones I would like to hit are moving up up up!
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Unread 12th December 2012, 05:12 PM   #30
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Default Re: What is an authority site?

Quote:
Originally Posted by coolspot2 View Post
i keep hearing that authority sites have escaped the EMD update, but what exactly is an authority site? is it a massive site on one niche? or is it a massive site on multiple niches?
Typically an authority site is a large website (100+ pages to 1000+ pages) on a single topic or single range of related topics.

Usually when people talk about authority websites, they are talking about websites that truly provide good value to their visitors, and not just spam&scam content.
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Unread 12th December 2012, 05:22 PM   #31
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Default Re: What is an authority site?

A few minutes ago, i was not aware of this. Thanks For You guys.

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Unread 13th December 2012, 01:30 PM   #32
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Default Re: What is an authority site?

Do you know what Domain Authority means? An authority site is one that has a high domain authority. A website that is legitimate-ranks for various keywords, has strong backlinks, etc.
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Unread 13th December 2012, 02:20 PM   #33
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Default Re: What is an authority site?

Authority site is such website that has a regular traffic such as educational website newspaper website or a website that the real user demanded website. I mean that traffic visit such website for their needs not for by attracting promotional offers. such website called authority website.Most authority website doesn't allow backlink . You have to find that kind of authority website that allow backlink for your website.

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Unread 13th December 2012, 02:31 PM   #34
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Default Re: What is an authority site?

authority review site: www.toptenreviews.com

authority auto parts site: http://shop.advanceautoparts.com

yadda yadda yadda....

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Unread 14th December 2012, 12:46 AM   #35
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Default Re: What is an authority site?

An ‘Authority site‘ is a site that seems to get an extra ranking boost from the search engines. Somehow, in their analysis of the site and its backlinks profile, the search engine algorithm recognizes a site as being an ‘Authority’. Getting backlinks from sites that are seen by the search engines as an authority are close to being the sorts of links that probably past the most link juice, so they are much sought after.
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Unread 19th December 2012, 04:00 AM   #36
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Default Re: What is an authority site?

Quote:
Originally Posted by radivoj View Post
An Authority site is a site that has a lot of content each sub page 1K + word's of content targeting various keyword in the same niche is frequently updated and focuses on a much broader niche than affiliate niche sites that specifically targeting 1-2 keyword's, authority sites are a long term strategy and take time and effort to get established, with having authority site it give you the ability to target every keyword in a niche over time and get it ranked easier without doing much backlinks compared to sniper sites, also having authority site you run the much less risk of being affected by Google algorithm changes specially having strong social media presence that you apply to each piece of content...
Thanks for describing! helped me a lot.

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Unread 8th May 2013, 03:48 AM   #37
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Default Re: What is an authority site?

Hi, I am new to WF and was researching "authority sites" for my blog... can I quote your description and give your name as person the quote has come from and link back to your post...or is this something that is not permitted?? Sorry, I am new and not sure if this is "allowed"
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Unread 8th May 2013, 04:08 AM   #38
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Default Re: What is an authority site?

Quote:
Originally Posted by hpyper View Post
Hi, I am new to WF and was researching "authority sites" for my blog... can I quote your description and give your name as person the quote has come from and link back to your post...or is this something that is not permitted?? Sorry, I am new and not sure if this is "allowed"
Linking to Warrior Forum is definitely permissible

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Unread 8th May 2013, 06:22 AM   #39
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Default Re: What is an authority site?

Authority sites is one type of website that seems to get an extra ranking boost from the search engine. It has .gov and .edu suffix sparkly that they have trustworthy and qualified content.
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Unread 8th May 2013, 08:51 AM   #40
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Default Re: What is an authority site?

An authority site is a domain which has gained high degree of trust from the searchers and the search engines due to its prime content, great site structure, has been in the business for quite some time (age of the domain), internal and external links, with good PR, etc.

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Unread 15th October 2013, 08:21 PM   #41
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Default Re: What is an authority site?

A lot of the above answers are correct but the one of the major things to an authority site is the structure. Some are calling this Siloing. I am in no way an expert but am a member of

www.authorityroi.com These guys arent accepting any new members at the moment but you can get on their VIP list

as well as

http://wordpresssiloseoauthority.com These guys teach how to build an authority site also and have a lot of free info that explains it fairly well

Anyone that would like can also use the search option to find more here on WF about authority sites as well as silo's or visit either of the two sites mentioned.
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Unread 15th October 2013, 09:01 PM   #42
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Default Re: What is an authority site?

Quote:
Originally Posted by deckman View Post
one of the major things to an authority site is the structure.
Authority has no direct relationship with internal elements like site structure.

Authority is determined by whether or not external sources refer to your site as being authoritative by doing things such as:
- linking to it
- mentioning it
- recommending it
- sharing it
- promoting it

The only relationship is an indirect one in that a good site structure and high rankings in the SERPs can lead to the actions by others which will grow your authority.

As Yukon has pointed out, one quick way of measuring your authority is by the number of people who search for your website by name (excluding EMDs of course).

Good sources for information about Google: John Mueller - This Week In Google
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Unread 16th October 2013, 12:17 PM   #43
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Default Re: What is an authority site?

Simple words .gov and the .edu domains are always authority backlinks.
Because they have quality content, social signal, Good Pr, Good posts, well ranked in google!

Cheers!!

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Unread 20th October 2013, 09:39 AM   #44
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Default Re: What is an authority site?

Quote:
Originally Posted by jxam69 View Post
Authority has no direct relationship with internal elements like site structure.

Authority is determined by whether or not external sources refer to your site as being authoritative by doing things such as:
- linking to it
- mentioning it
- recommending it
- sharing it
- promoting it

The only relationship is an indirect one in that a good site structure and high rankings in the SERPs can lead to the actions by others which will grow your authority.

As Yukon has pointed out, one quick way of measuring your authority is by the number of people who search for your website by name (excluding EMDs of course).
jxam69, with all due respect you say "Authority has no direct relationship with internal elements like site structure."? With this in mind please read Google's mission statement:

"To organize the world’s information and make it universally accessible and useful."

To say structure has "no direct relationship" is like saying how easy it is to find what you are looking for in a book without a table of contents. Lets help Google give their customers what they want and watch your site rise as an authority site in return.
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Unread 20th October 2013, 09:48 AM   #45
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Default Re: What is an authority site?

Quote:
Originally Posted by deckman View Post
jxam69, with all due respect you say "Authority has no direct relationship with internal elements like site structure."? With this in mind please read Google's mission statement:

"To organize the world’s information and make it universally accessible and useful."

To say structure has "no direct relationship" is like saying how easy it is to find what you are looking for in a book without a table of contents. Lets help Google give their customers what they want and watch your site rise as an authority site in return.
Google's mission statement or a table of contents has no direct relationship with authority.

A book can be authoritative on a subject with or without a table of contents. It's authority is derived from what people say about it, not how it is structured.

I repeat - good structure can help people to understand content, which in turn may assist indirectly in it becoming authoritative, but it's ultimate authority stems from what external sources say about it, not its structure.

Good sources for information about Google: John Mueller - This Week In Google
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Unread 20th October 2013, 10:26 AM   #46
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Default Re: What is an authority site?

With all due respect sir, to take apart and define each others statements will not give warriors on this thread what they are looking for. I am in no way trying to discredit you as I am sure that you are you like the rest of us here trying to find the right combination to achieve our goals what ever they may be. Lets just give them our knowledge and let them use it as they see fit. I really dont think that repeating or arguing will help. Give "G" what it wants and "G" will give us authority.

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Unread 21st October 2013, 09:55 AM   #47
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Default Re: What is an authority site?

A big site which has high PR, having good quaitlity of content, and peoples trust on theri articles or contents.
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