adsense in youtube ad formats

by paulgl
1 replies
  • SEO
  • |
Got a message from google that they love trueview instream ads.

Are these really the best? Anyone have any long term results?

On the surface, I am reluctant to switch, but need some reasons
pro and con.

Yes, I know the bottom line is to test, but I would like some
input and thoughts on the matter.

I never liked the ads myself, as a viewer, but, it may be prudent
to choose that as the default for all videos as people may put up
with watching the whole ad as opposed to clicking on an ad.

I have been "tricked" into watching the whole ad.

That part makes sense. Am I wrong?

Paul
#adsense #formats #youtube
  • Profile picture of the author broberts41
    just did a small quick test

    Adwords>trueview>instream>on IOS only(15sec ad)> targetting all adults in australia

    Results

    Impressions 4623
    views 631
    clicks 8
    Avg CPV $.1
    15 sec ad
    video played to 25% 94%
    video played to 50% 33
    video played to 75% 19%
    video played to 100% 14%

    the ad is for a free app that helps drivers avoid speeding tickets
    to see the ads 4 versions search on youtube for
    "No More Fines.Find See How 15secs. Free App SpeedAlertLive.com inc cheap parking finder"
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