so authority sites can steal your content, your backlinks, and rank higher than you!

5 replies
  • SEO
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When there are two identical documents on the web, Google will pick the one with higher PageRank and use it in results. It will also forward any links from any perceived ’duplicate’ towards the selected ‘main’ document. This idea first came to my mind while reading a paper called “Large-scale Incremental Processing Using Distributed Transactions and Notifications” by Daniel Peng and Frank Dabek from Google.



Here is the key part:

“Consider the task of building an index of the web that can be used to answer search queries. The indexing system starts by crawling every page on the web and processing them while maintaining a set of invariants on the index. For example, if the same content is crawled under multiple URLs, only the URL with the highest PageRank [28] appears in the index. Each link is also inverted so that the anchor text from each outgoing link is attached to the page the link points to. Link inversion must work across duplicates: links to a duplicate of a page should be forwarded to the highest PageRank duplicate if necessary.


Original post - How I Hijacked Rand Fishkin's Blog | DEJAN SEO
#authority #backlinks #content #higher #rank #sites #steal
  • Profile picture of the author sarged2
    I always thought that it's the one that gets indexed first should be counted as the original. And now you say that it's PR that matters? Either way it has to do with indexing it as early as possible.
    The backlink inversion sounds very entertaining.
    I wonder though, how could we apply this to SEO, without actually causing DMCA violations.
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  • Profile picture of the author himanuzo
    I never hear that authority sites crawl the contents then copy and paste them except search engines (include Google). Authority sites usually gets the duplicate contents through manual submission process by human.

    Don't submit the same content of your site into an authority site. If an authority site requires content as part of submission process, provide different content. So your site content is safe.

    The original contents must be protected.
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  • Profile picture of the author SEO Haven
    Originally Posted by Suir1980 View Post

    When there are two identical documents on the web, Google will pick the one with higher PageRank and use it in results. It will also forward any links from any perceived ’duplicate’ towards the selected ‘main’ document.
    Google will automatically redirect your links to another page that stole your content? First I've heard of it.
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  • Profile picture of the author brettb
    If you want proof of this then my Panda hit software site is absolute proof.

    My content was all over the web. Some of it was republished by me on other sites, some was stolen. Back in 2004 I also used PAD files to get backlinks from loads of download sites.

    I actually found one blogspot blog had copied one of my articles word for word but it had an earlier date than my own content. How this happened I don't know, but my site never had a sitemap. I DMCA'd it down. Had the blog had adsense on then I'd have had the makings of a good anti-competitive lawsuit against Google.

    I thought duplicate content did go on dates, but maybe Google really are stupidly just using PR.

    In fact, if they are using PR then they're potentially going against EU law by preventing small businesses from competing with big ones.
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  • Profile picture of the author dumaharyanto
    thanks for this excellent information
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