How Does Goog Identify a Paid Link?
- SEO |
Here it is: Why do paid links violate Google's guidelines while other ads don't? - YouTube
He says if you buy or sell links, make sure that they don't pass page rank by either using nofollow or a redirect. My question is - how does google identify a paid link vs an unpaid link? They have no way of knowing if money was transacted.
I buy a few banner ads occasionally on sites in my industry so I'm wondering if I should make sure that they don't pass page rank. Or maybe since I do it on such a small scale it doesn't matter. I'm buying them for traffic, not page rank but I always figured I might as well take the page rank with it. Now I'm not sure.
Thoughts?
If you were disappointed in your results today, lower your standards tomorrow.
If you were disappointed in your results today, lower your standards tomorrow.