6 {{ upvoteCount | shortNum }}
6 {{ upvoteCount | shortNum }}

Ranking for two phrases

by Noyes
5 replies
  • SEO
    • |
Lets say I'm trying to rank one page on my website for two keywords/phrases:
"best fantasy books"
"fantasy books"

Will there be a less chance in general for me to rank for "fantasy books" if I have my webpage title as "best fantasy books"? Eventually I guess I'll rank for both but will I rank better for "best fantasy books" than "fantasy books"? I guess competition plays in but lets say the competition for both phrases are the same.

Looking forward to hear your opinion on this. If I should think logically it should only be to my advantage to have my webpage title as "best fantasy books" as then I will (in my world/mind) rank for both the phrases listed above, but I'm not sure.
#phrases #ranking
  • Profile picture of the author SeoKungFu
    Yes, that is the best approach - to go after the longer phrase, and consequently to narrow it down to the more competitive term.
    Signature
    Organic SEO NinJah @ http://Project-Syndicate.org
    {{ DiscussionBoard.errors[7549639].message }}
  • Profile picture of the author Jeff Falzone
    I don't think overally a page would have same rank for different keyword, but if you intend to do so, of course it will rank for keyword you did target for better than other ones
    {{ DiscussionBoard.errors[7549701].message }}
  • Profile picture of the author webdevpro
    If competition will be the same then there are practically the same chances to appear for both the phrases. As the first phrase covers both the search terms so it'll be better to go with that.
    Signature
    {{ DiscussionBoard.errors[7549710].message }}
  • Profile picture of the author yukon
    Banned
    Originally Posted by Noyes View Post

    Lets say I'm trying to rank one page on my website for two keywords/phrases:
    "best fantasy books"
    "fantasy books"

    Will there be a less chance in general for me to rank for "fantasy books" if I have my webpage title as "best fantasy books"? Eventually I guess I'll rank for both but will I rank better for "best fantasy books" than "fantasy books"? I guess competition plays in but lets say the competition for both phrases are the same.

    Looking forward to hear your opinion on this. If I should think logically it should only be to my advantage to have my webpage title as "best fantasy books" as then I will (in my world/mind) rank for both the phrases listed above, but I'm not sure.

    I've always found that ranking the short tail keyword (fantasy books) makes it a lot easier to rank the long tail keyword (best fantasy books).

    If you rank for fantasy books then later on try & rank for best fantasy books, when checking the Google Cache sometimes I find that Google strips out the additional keyword (best) when highlighting the on-page text inside the Google Cache text version. This tells me Google knows I'm already ranking the short tail keyword (fantasy books), so they're obviously giving me credit on the long tail Cache for having already ranked the short tail.

    In your example the word best is a stop word & will probably get stripped out of the Google Cache anyways, but it still happens on real keywords.
    {{ DiscussionBoard.errors[7549928].message }}
    • Profile picture of the author Noyes
      Thanks for your responses.

      It makes sense that "best" would be a stop word and therefore stripped out. But that was just an example and in my real phrase it's not a stop word but a real keyword.

      If I understood you right then I should keep it as it is.
      {{ DiscussionBoard.errors[7549957].message }}

Trending Topics