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Adwords loophole?

by Matt011
9 replies
  • SEO
    • |
Does Google ever check the page that your ad links to once they approve it? If not, I see a loophole that could be taken advantage of.

Before going any further I need to state:

I am not condoning any behavior that is against the Google TOS. I am presenting the thought for DISCUSSION PURPOSES ONLY.

If someone is having issues getting an adwords ad approved, it is possible, assuming Google doesn't re-check the page that the ad links to after they approve the ad, that the person in question could get an ad approved and then change the content on the page to something that Google might have not approved in the past.

Thought on this?
#adwords #loophole
  • Profile picture of the author kindsvater
    Originally Posted by Matt011 View Post

    Does Google ever check the page that your ad links to once they approve it?
    Yes, often daily.

    You can verify this by looking at your web traffic and seeing the Google AdWords bot checking your landing pages.

    If you are an affiliate you can have an ad running for years and suddenly there is a problem because the merchant changed their site and the change triggered an AdWords issue.
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    • Profile picture of the author Alexa Smith
      Banned
      Any "benefit" from this "loophole" would typically be very temporary, I think, and it would probably swiftly be followed by the closure of your AdWords account.
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  • Profile picture of the author KaplanT4
    Originally Posted by Matt011 View Post

    If not, I see a loophole that could be taken advantage of.
    The pile of corpses in the "Google loophole pit" is staggering. Don't join it.
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    I'm finally taking on copywriting clients again.
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  • Profile picture of the author drewfioravanti
    Good luck with that. You might get by with a cloaker, but I bet you get caught and banned eventually.
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  • Profile picture of the author vick2011
    I'm sure they've got brilliant workers who've developed applications to do this!
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  • Profile picture of the author Matt011
    For those of you who think I am going to do this, please see the quote below from my original post:

    Originally Posted by Matt011 View Post

    Before going any further I need to state:

    I am not condoning any behavior that is against the Google TOS. I am presenting the thought for DISCUSSION PURPOSES ONLY.
    I am NOT going to do this. I was just curious about whether it was possible.
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  • Profile picture of the author petemcal
    I think this would only last a matter of hours (if that). Google needs advertisers to have confidence in their system, they need to feel they are being represented fairly and alongside other relevant ads.

    Seen as how Google gains 97% of it's revenue from ads I doubt this simple trick would last very long (if at all)
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Matt011 View Post

      Does Google ever check the page that your ad links to once they approve it? If not, I see a loophole that could be taken advantage of.

      Before going any further I need to state:

      I am not condoning any behavior that is against the Google TOS. I am presenting the thought for DISCUSSION PURPOSES ONLY.

      If someone is having issues getting an adwords ad approved, it is possible, assuming Google doesn't re-check the page that the ad links to after they approve the ad, that the person in question could get an ad approved and then change the content on the page to something that Google might have not approved in the past.

      Thought on this?
      Matt, do you really think you're the first one to think of this?

      If there's a buck in it, someone will look for a way to cheat. (Someone, not you per se.) Even the genius propellerheads at Google aren't naive enough to believe no one would try that.
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  • Profile picture of the author ChevyCam
    Long time ago, they didn't, but these days they do it quite often. Mostly they don't check each particular link for approval, they do check only your billing info.
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