New Website: How To Compete With Existing Sites & High Backlinks?

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  • SEO
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Hi,

How do you compete with existing websites that have been around a lot longer and are now averaging 300,000+ backlinks?

My website is fairly new with less than 1,000 backlinks and it seems like a cat and mouse game now. The more backlinks I get the more backlinks my competitors will get, and it seems like the gap will never close.

Thank you!
#backlinks #compete #existing #high #sites #website
  • Profile picture of the author Kevin Maguire
    Originally Posted by olimits7 View Post

    Hi,

    How do you compete with existing websites that have been around a lot longer and are now averaging 300,000+ backlinks?

    My website is fairly new with less than 1,000 backlinks and it seems like a cat and mouse game now. The more backlinks I get the more backlinks my competitors will get, and it seems like the gap will never close.

    Thank you!
    Do you mind if I ask you. Why you took on such a Market without checking and planning for this before you started?

    If its the case where your business was already established offline before you built your site, then I would understand and probably suggest this.

    Find smaller niches around the "Main" keyword. Ones that don't get so much attention from the big guys. And start with trying to rank for those instead. Start Small think Big.

    Unless you have a serious amount of $$$ to invest in it. It's really your only play.
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    • Profile picture of the author aliduncan
      Originally Posted by Kevin Maguire View Post

      Do you mind if I ask you. Why you took on such a Market without checking and planning for this before you started?

      If its the case where your business was already established offline before you built your site, then I would understand and probably suggest this.

      Find smaller niches around the "Main" keyword. Ones that don't get so much attention from the big guys. And start with trying to rank for those instead. Start Small think Big.

      Unless you have a serious amount of $$$ to invest in it. It's really your only play.
      This is good advice.


      When analyzing your competition, the number of backlinks is a pretty meaningless statistic without looking at the quality of the links. 300,000 spammy profile links is very different to 300,000 links from relevant high PR pages.
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  • Profile picture of the author olimits7
    Yes, that's true. I do rank well for relevent keywords and long tail keywords; so maybe I shouldn't focus on seeing these high backlinks.
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  • Profile picture of the author danielph
    Well in this cases you have a lot of work to do. If they rank very good so you can try to have all their backlinks, only to collect them it will take a lot of time, and than posting. So is very hard to rank in that business you are going on, they invest a lot of money, and if you want to rank all this for free will be very difficult if not impossible. I was going into wedding adventure, and in 6 month i understand that i have done a small job yet, but i will continue and try again and again.
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  • Profile picture of the author justmoretravel
    Originally Posted by olimits7 View Post

    Hi,

    How do you compete with existing websites that have been around a lot longer and are now averaging 300,000+ backlinks?

    My website is fairly new with less than 1,000 backlinks and it seems like a cat and mouse game now. The more backlinks I get the more backlinks my competitors will get, and it seems like the gap will never close.

    Thank you!
    How focused is the content on your site? Specifically, is your content all over the place or is it very clear what each section of your site is about? How many pages do you have on your site talking about a particular subject? How many pages does your competition have talking about the same subject you're trying to rank for?
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  • Profile picture of the author Slin
    My guess is that this is an extremely profitable niche, pay a lot of money for high pr links and then rank so you can profit.
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  • Profile picture of the author Backlinko
    It's about quality, not quantity.

    I beat up on competitors sites with 10x more links than me all day long. It's about getting super trusted links from related sites.

    If your competitor already has that...then you're in for a war.

    But if they're just building as many links as possible, you can beat them with quality links.
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    • Profile picture of the author getin2learn
      Try with a different approach... Instead of burning out from idea that only backlinks are needed to beat your competitor(s), visit each of their sites and do your homework:
      - observe what they do on the site, what quality they provide, what is useful to the visitors of such sites
      - inspect structure of the sites, how elements of the sites are organized, is navigation easy or difficult
      - are there media on the sites (pictures, animations,...) or pure text, how big the site is in terms of content quantity

      In short, analyze everything that you see, write it down on a piece of paper, and start to use your brain on how to provide better than they have in certain aspects of the site - or try to make better site than all of your page 1 competitors have.

      THEN start with link building.
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  • Profile picture of the author WittyT
    The number one factor that will determine your success, when picking a niche, is your choice of keywords to target. If you mess that up and choose too competitive KW, no amount of backlinks will help you.
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  • Profile picture of the author bertsocias
    go for low competition keywords related to your niche. you might rank first on some keywords and that will bring in some traffic. the more keywords you rank the better. dont go head to head right away. it might take awhile but makes much better business sense to champion a few keywords first then scale it.
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