Link building strategy...help

by ecopac
24 replies
  • SEO
  • |
Hi guys

After a bit of advice, I've just released my newest website and I've put a massive effort into making it Google friendly post-penguin as I do rely on search engine traffic a lot.

Onto link building, I must get this right from the start and need a little bit of guidance. Here's my plan so far:

1. Get a list of 10/15 keywords I want to rank for
2. Write 20 unique articles of between 250 - 400 words each relating to my niche, naturally dropping in 3 of my keywords into each article
3. Link my three keywords back to my money site
4. Every week, post 5 articles on 5 different Web 2.0 sites
5. Backlink check my competitors and use the sites they are backlinking from, post 5 articles onto 5 different sites.
6. Use my other articles to guest post on relevant blogs in my niche.
7. Rinse and repeat weekly.

Am I on the right tracks here? I'm at a loss to know how much is too much or not enough, but I do believe in quality over quantity - I also don't want to spend all week backlinking!

Also if anyone has any guidance on how to find Web 2.0 sites that would be a good starting point!

Thanks guys
#building #link #strategy #strategyhelp
  • Profile picture of the author online only
    Usually the places where you can just "submit" your article are very-very weak. In fact, they can either be spammed to death article directories or web2.0's that you just mentioned. Those links are extremely low quality and should be avoided.

    For your information, web2.0's with 1 article (and without any additional backlinks) can take weeks to get indexed by google. This also means they are not worth the hassle... But it might work for extremely easy SERP.

    How to find web2.0 sites? Just type into google "web 2.0 sites list" and you will find the list for sure.
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  • Profile picture of the author GodMode52
    Sadly web 2.0's without a proper tier 2 strategy are a waste of time. Everything else looks ok but make sure to diversify your anchors.
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    • Profile picture of the author burton4550
      Originally Posted by GodMode52 View Post

      Sadly web 2.0's without a proper tier 2 strategy are a waste of time. Everything else looks ok but make sure to diversify your anchors.
      I'm also having the same problem as above. Could you maybe explain a little more on proper tier 2 & tier 1 strategy?

      I currently create web 2.0 sites as if they were my money sites. Multiple pages, videos, pic's consistent blog post's ect.

      What are some other good quality backlinks you can create for tier 1 and tier 2 links? I watched the Matt Woodward tier link building,but he mainly uses software to do it all and a majority of his tier 1 -- 2.0 sites were automated except for the 5-15 he would manually create. So I'm kind of at a loss of what would be a good tier link building structure, cause isn't the automated 2.0's for a tier one basically just spam and poor quality?

      I'm also about quality over quantity which is why I do every thing manual, but I mean just focusing on quality in hopes you'll get natural backlinks could take months and months and months possibly years to finally rank.
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      • Profile picture of the author GodMode52
        Originally Posted by ecopac View Post

        Thanks for the replies!

        Could you elaborate on a tier 2 link building strategy, what does this mean?

        Point taken about web 2.0 sites - thanks.

        Regarding the blogging, I want to keep the guest posts relevant so I will only guest post on blogs within the same niche - I understand this will hold more value? This massively limits my link building potential, but there's little point in me blogging on a site that's nothing to do with my niche?

        If I write 20 articles, I mean I will use some of them for guest blogging and some to submit to article directories?

        I can implement new content onto my site, I've got RSS feeds coming in from 2 quality sources, as well as a blog - it's only a wordpress site, I can change it up as and when I want.

        Thanks!
        Originally Posted by burton4550 View Post

        I'm also having the same problem as above. Could you maybe explain a little more on proper tier 2 & tier 1 strategy?

        I currently create web 2.0 sites as if they were my money sites. Multiple pages, videos, pic's consistent blog post's ect.

        What are some other good quality backlinks you can create for tier 1 and tier 2 links? I watched the Matt Woodward tier link building,but he mainly uses software to do it all and a majority of his tier 1 -- 2.0 sites were automated except for the 5-15 he would manually create. So I'm kind of at a loss of what would be a good tier link building structure, cause isn't the automated 2.0's for a tier one basically just spam and poor quality?

        I'm also about quality over quantity which is why I do every thing manual, but I mean just focusing on quality in hopes you'll get natural backlinks could take months and months and months possibly years to finally rank.
        Sadly when you create fresh web 2.0 blogs they hold almost 0 seo power, even if you use those ''high pr'', the pr itself is based on main domain which has nothing to do with your mini blogs. The second thing is most of those free blogs are full of internal links which will drain all your juice and drive it to the main domain.

        In order to get some benefit from those free blogs you'll need to build backlinks even on those proprieties. You can do it manually which is not reccomended for anything higher than zero competition keywords as it would take years to rank you up , or you can spam it with automated softwares, this way your site will get the link only from the web 2.0 blog which will filter all the automated crap. As today all this is time consuming and not that worth your time, however if you are in a low competition niche you can try it and see if you get any benefit from it.
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        • Profile picture of the author burton4550
          So overall what would you recommend? Just top notch high quality unique continous content with on page SEO and then all the socialization with Twitter, Google + Facebook, Pinterest and few quality articles here and there?

          I guess Google has pretty much stopped any shortcuts to quick SEO
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          • Profile picture of the author nik0
            Banned
            Build your own network of high PR domains or outsource it to someone till you can. The rest is just kind of wasting time.

            Oh I didnt read everything, guest posting can definitely work as well as checking back links from competitors.
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            • Profile picture of the author burton4550
              Originally Posted by nik0 View Post

              Build your own network of high PR domains or outsource it to someone till you can. The rest is just kind of wasting time.
              Like buying PR domains at auctions and just using them in your network?
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              • Profile picture of the author nik0
                Banned
                Originally Posted by burton4550 View Post

                Like buying PR domains at auctions and just using them in your network?
                Yes indeed.
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            • Profile picture of the author shinythings
              Originally Posted by nik0 View Post

              Build your own network of high PR domains or outsource it to someone till you can.
              Absolutely this. Building (or buying) your own network is the best way to go right now. If outsourcing, making sure that the network is clean, well edited and is related to your niche theme. Then, blast the articles placed on those high PR/high quality network sites with the spammy links from wherever (Tier 2).

              Anchor text diversity is also tremendously important. You don't want just 10-15 keywords linking to you. Using only exact match keywords is too obvious nowadays. You want that PLUS long tail keywords, throw away keywords, etc.
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              • Profile picture of the author nik0
                Banned
                Originally Posted by shinythings View Post

                Absolutely this. Building (or buying) your own network is the best way to go right now. If outsourcing, making sure that the network is clean, well edited and is related to your niche theme. Then, blast the articles placed on those high PR/high quality network sites with the spammy links from wherever (Tier 2).

                Anchor text diversity is also tremendously important. You don't want just 10-15 keywords linking to you. Using only exact match keywords is too obvious nowadays. You want that PLUS long tail keywords, throw away keywords, etc.
                Lol WHAT??? The first one who does that will get removed from my network without refund.
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          • Profile picture of the author GodMode52
            Originally Posted by burton4550 View Post

            So overall what would you recommend? Just top notch high quality unique continous content with on page SEO and then all the socialization with Twitter, Google + Facebook, Pinterest and few quality articles here and there?

            I guess Google has pretty much stopped any shortcuts to quick SEO
            SEO is still fast as hell, you simply can't expect to rank building few free crappy web 2.0 blogs.

            In order to rank you need links from strong domains

            - guest blogs
            - high pr links (you can buy them, exchange them or build your network)

            cheers
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            • Profile picture of the author burton4550
              Originally Posted by GodMode52 View Post

              SEO is still fast as hell, you simply can't expect to rank building few free crappy web 2.0 blogs.

              In order to rank you need links from strong domains

              - guest blogs
              - high pr links (you can buy them, exchange them or build your network)

              cheers
              Sorry one last question and I'll shut up

              Where exactly do you get or do guest post's ? I've never done those before so I'm not to familiar with them.
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              • Profile picture of the author Anne0521
                Originally Posted by burton4550 View Post

                Sorry one last question and I'll shut up

                Where exactly do you get or do guest post's ? I've never done those before so I'm not to familiar with them.
                Look for blogs that belong to your niche or talks about your market/product. Then contact the author of the blog/article.
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  • Profile picture of the author Daones
    Sounds like a plan, just ensure you do the guest blogging on good blogs... they will almost always pass higher authority then simple web2.0 at least in my niche. Eventually you want a few good high PR backlinks coming from top level domains.

    2. Write 20 unique articles of between 250 - 400 words each relating to my niche, naturally dropping in 3 of my keywords into each article
    Do you mean on article directories? Where are these going?

    your plan sounds a lot like the plan i am using for one of my new sites i released a week ago. Im guessing your new site you cant implement new content i am guessing it is static content?

    Just remember to mix up your keywords a bit even if you said you have 40 they cant be exact match across the board everytime, so come up with generic, long tail and brand keywords.
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    • Profile picture of the author ecopac
      Thanks for the replies!

      Could you elaborate on a tier 2 link building strategy, what does this mean?

      Point taken about web 2.0 sites - thanks.

      Regarding the blogging, I want to keep the guest posts relevant so I will only guest post on blogs within the same niche - I understand this will hold more value? This massively limits my link building potential, but there's little point in me blogging on a site that's nothing to do with my niche?

      If I write 20 articles, I mean I will use some of them for guest blogging and some to submit to article directories?

      I can implement new content onto my site, I've got RSS feeds coming in from 2 quality sources, as well as a blog - it's only a wordpress site, I can change it up as and when I want.

      Thanks!
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  • Profile picture of the author GGpaul
    Originally Posted by ecopac View Post

    Hi guys

    After a bit of advice, I've just released my newest website and I've put a massive effort into making it Google friendly post-penguin as I do rely on search engine traffic a lot.

    Onto link building, I must get this right from the start and need a little bit of guidance. Here's my plan so far:

    1. Get a list of 10/15 keywords I want to rank for
    2. Write 20 unique articles of between 250 - 400 words each relating to my niche, naturally dropping in 3 of my keywords into each article
    3. Link my three keywords back to my money site
    4. Every week, post 5 articles on 5 different Web 2.0 sites
    5. Backlink check my competitors and use the sites they are backlinking from, post 5 articles onto 5 different sites.
    6. Use my other articles to guest post on relevant blogs in my niche.
    7. Rinse and repeat weekly.

    Am I on the right tracks here? I'm at a loss to know how much is too much or not enough, but I do believe in quality over quantity - I also don't want to spend all week backlinking!

    Also if anyone has any guidance on how to find Web 2.0 sites that would be a good starting point!

    Thanks guys
    You can also do link outreach.

    E-mail a ton of people that's catered to your list. (Be prepared you WILL get rejected most of the time, but you're gaining a relationship + there will be those that wouldn't mind adding you). I'm sure you know how to find blogs/sites. Find those, get their contacts and start e-mailing away.

    Example:

    Hi (site owner),
    My name is XX and I’m reaching out to you on behalf of xxxxx.com, a leader in xxxxxxxx. You may have heard of us, but if not you can learn more about our/my Web site.
    I’m contacting you because we see your blog as a high-quality source for xxxx and would love to work with you. Based on your xxxx features, we think you xxxxxxx and therefore would be a great representation of our brand. I’d like to propose placing a link to our site on your blog (insert either: on the sidebar or with a post).

    Thank you for your time and consideration!

    Best,
    xx
    xxxxxx.com
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  • Profile picture of the author Andyhenry
    Yep,

    Sorry to say it but Godmode is right - the OPs proposed strategy is weak at best and wouldn't make a dent in any niche with competition.

    Just trying to get links by blasting articles out there worked a few years ago but not these days.

    you need to use your brain and be more creative.
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    nothing to see here.

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    • Profile picture of the author ecopac
      Sadly web 2.0's without a proper tier 2 strategy are a waste of time. Everything else looks ok but make sure to diversify your anchors
      Sorry, I didn't read that comment as 'your strategy is weak at best'??
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      • Profile picture of the author Andyhenry
        Originally Posted by ecopac View Post

        Sorry, I didn't read that comment as 'your strategy is weak at best'??
        I wrote you a nice long reply explaining what I meant and went into great detail with examples but the forum database went wibble when I pressed post and it got lost. I can't be bothered to do it all again so I'll just say:

        Using text based content as the answer to ranking for keywords is a very weak strategy.

        You only have to search a few variations of a keyword to find that Google wants content that is NOT text in many cases - so your plan to get your results simply by posting articles and comments is flawed.

        Also - what you create, when you create it, why you create it and how you leverage it are all massively important elements to the results you can get. (i.e if you do a press release about how hypnotise your dog right after Oprah has just had a dog wisperer on her show you're much more likely to get traffic from it).

        But as you have given us zero information about your niche or your keywords it's impossible to give you any concrete advice - hence I'm forced to either go into massive detail or use generalisations to address your post.
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        nothing to see here.

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  • Profile picture of the author SEO Eddie
    Yes, the OP's strategy is going to be too time consuming for too little return. Tiered link building does work, but you need automation to make it manageable. Building your own private high PR blog network is probably the strongest way to do things, but it's expensive, so you need to know what you're doing to see a good return on it.
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  • Profile picture of the author Theeban
    Create blogs with unique content and promote those (Of course Web 2.0 can be used to create blogs) - But you have to use those web 2.0 without spamming, I am sure there are lots of bloggers using web 2.0 sites and evening earning money only with blogging - So, we should follow up their ways and promote the blogs at the same time get nice backlinks. I know, it is really takes lots of time and hard work to do.
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  • Profile picture of the author smileverse
    Originally Posted by ecopac View Post

    Hi guys

    After a bit of advice, I've just released my newest website and I've put a massive effort into making it Google friendly post-penguin as I do rely on search engine traffic a lot.

    Onto link building, I must get this right from the start and need a little bit of guidance. Here's my plan so far:

    1. Get a list of 10/15 keywords I want to rank for
    2. Write 20 unique articles of between 250 - 400 words each relating to my niche, naturally dropping in 3 of my keywords into each article
    3. Link my three keywords back to my money site
    4. Every week, post 5 articles on 5 different Web 2.0 sites
    5. Backlink check my competitors and use the sites they are backlinking from, post 5 articles onto 5 different sites.
    6. Use my other articles to guest post on relevant blogs in my niche.
    7. Rinse and repeat weekly.

    Am I on the right tracks here? I'm at a loss to know how much is too much or not enough, but I do believe in quality over quantity - I also don't want to spend all week backlinking!

    Also if anyone has any guidance on how to find Web 2.0 sites that would be a good starting point!

    Thanks guys
    In my opinion, guest blogging is more effective than article submission.Make sure the blogging site is high quality and relevancy.
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  • Profile picture of the author Q-Writers
    Why only use Web2.0 properties to submit your articles. Link diversification plays an important role now. Why not use Press Release, Article Directory, PDF Sharing Sites or Slideshare.com kind of sites and then Squidoo or Hubpages.

    Also Matt Cutts from Google Search Engine Team, suggest to participate in the community by answering questions may be on Forum or Yahoo answers.

    Moreover, Videos can be the best backlinking strategy right now. And creating videos has never been so easy as now.
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    • Profile picture of the author mshajid
      Originally Posted by Impacter View Post

      Why only use Web2.0 properties to submit your articles. Link diversification plays an important role now. Why not use Press Release, Article Directory, PDF Sharing Sites or Slideshare.com kind of sites and then Squidoo or Hubpages.

      Also Matt Cutts from Google Search Engine Team, suggest to participate in the community by answering questions may be on Forum or Yahoo answers.

      Moreover, Videos can be the best backlinking strategy right now. And creating videos has never been so easy as now.
      Impatcher i agreed with your post. Now a days Video marketing is the main tool. i don't like to bother my self to make some tiered links. manually i was created 23 Web 2.0 High PR sites and Internally linked to the main site.

      Each Web 2.0 Contains 2 backlinks that one is to main site and Next backlink to other Web 2.0 After that Press Releases to Web 2.0 as 2 tiered links. Still now no more good rankings at all.! Wrote fresh 23 articles around 250 ^ words. Btw After clashes Penguin 2.0 No more rankings actually.
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