Can we use adword from new account for same website

3 replies
  • SEO
  • |
Hello,

I am new on adword. I setup an campaign, the day after I setup it I started getting clicks and the conversion is good. But Now when I added $300 in my account with the daily budget $200, the ad positions are getting worse. I am not getting any clicks. My question is, Can I use new adword account for the same website for where I am using adword earlier?

Thanks
#account #adword #website
  • Profile picture of the author 20dollarlogo
    I am targeting for logo design services
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  • Profile picture of the author Brian Lett
    Originally Posted by 20dollarlogo View Post

    Hello,

    I am new on adword. I setup an campaign, the day after I setup it I started getting clicks and the conversion is good. But Now when I added $300 in my account with the daily budget $200, the ad positions are getting worse. I am not getting any clicks. My question is, Can I use new adword account for the same website for where I am using adword earlier?

    Thanks

    Have you checked your "Quality Score"? This is the number which scores how many clicks you are getting per impression. If you get a lower number of clicks per impression, this hurts your Quality Score, which causes your ad position to fall.

    What I would suggest creating multiple ads with different titles. Track your Quality Score for each ad. Then use ad titles which return the highest Quality Scores.

    I know that this does not directly answer your question, but you are going to start running into the same problem over and over again if your Quality Score is low.
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