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Figuring out what went wrong with my SEO strategy

by JonLim
6 replies
  • SEO
    • |
Hi fellow warriors,

As you can tell, i'm quite new here and I've started to venture into the SEO world and have been doing a few case study ranking before i offer my services.

However, there's this particular URL that i am trying to rank and manage to get on to the top 4 position for that search term for about a week now. However, today i notice that my URL is gone completely and Google "Might" have de-index that URL.

Details of what i've done so far

URL: http://premiumbaby.com.au/zarakids
Keyword: "zara kids"
Region: Australia
Note:
- My backlink strategy has be has been getting a few high PR site to link back to my site for a particular keyword ("Zara kids") and a few variation as well.
- According to MajesticSEO, i've got 11 referring domain and 1231 backlink and Citation and Trust flow at 43:39
- How ever my main keyword (zara kids) is at 61% percent. As i've only built a few backlink to it, the variation to it is low at the moment. (Anchor text attached)

Question:
1. Any one know why google remove my URL?
2. I am assuming that it doesn't look natural as the main keyword is dominant?
3. The main reason why the main keyword percentage is high and the backlink is high for 11 domain is because some of the backlink are done on the footer and sidebar of a website.
4. Or is this common and the url will show up again in a couple of days?

Any suggestions are much appreciated.

Cheers,

Jonathan
#figuring #seo #strategy #wrong
  • Profile picture of the author reeve95545
    Most probably you don't(or your suppliers don't) drip feed the backlinks. When Google detects 1 thousand links at once, and the next day 0, it looks suspicious and they might ban you
    You said you have 1000+ Backlinks, But only 2 'real' keywords, so no doubt, this is a very bad link building campaign (I guess you didn't use any of the spinning tool)

    You can add me on skype to have a chat if you like, I can help you
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  • Profile picture of the author seoace
    Things that I spotted about your SEO strategy:
    1. 1231 backlinks with 11 referring domains (that is equal to 111 backlinks coming from 1 domain each. Definitely a red flag)
    2. One highly dominant anchor text at 61%
    3. A highly dominant anchor text at 61% without any phrase or broad match anchor text included (for e.g: zara kids in australia, zara kids in london, best zara kids clothing, zara kids promotion, etc)
    4. You said the reason for the high backlinks/low referring domain ratio is because of footer links. That is most probably a filter to Google's algorithm.
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    Who else needs a SEO Client Dashboard for their SEO services ?
    Let your clients monitor their SEO campaigns (Rankings, Backlinks and Work Done)
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  • Profile picture of the author Chang47
    It doesn't look like your site is de-indexed. You can tell if you just search site:Premium Baby Kids Clothing

    if there's nothing there you're de-indexed. But that's not the case here.

    I've also used a similar strategy for my own sites that just started last month too and I also made the same mistake with my keyword diversity, buy after I started adding more keywords I started to see my sites move up.

    And finally, it might just take time for Google to find your links, I spent days wondering why nothing is working and I always have to remind myself that it hasn't even been 1 month yet! And before I knew it BOOM my sites just jumped to the 1st page.
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  • Profile picture of the author JonLim
    Thanks guys. Much appreciated. I'll remove ask the further backlinks and start adding some variation to it.

    Really weird, I can see my url again when I type in zara kids. It's rank #10
    Well let you guys know if it works.
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    Jonathan Lim
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  • Profile picture of the author vk3
    Jonathan,

    The biggest red flag in my opinion is the massively skewed anchor text distribution - granted, it appears that Google is giving you some leeway with this being an inner page, but I'd definitely recommend balancing that out to roughly 10% or below to be safe.

    Lately, I've been using higher quality blog comments on PR1+ pages for something like this - that way, you know the links are indexed and you can balance the anchor text more deliberately.

    Nice to see that you keep improving; good luck and stay the course!
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    • Profile picture of the author JonLim
      Originally Posted by vk3 View Post

      Jonathan,

      The biggest red flag in my opinion is the massively skewed anchor text distribution - granted, it appears that Google is giving you some leeway with this being an inner page, but I'd definitely recommend balancing that out to roughly 10% or below to be safe.

      Lately, I've been using higher quality blog comments on PR1+ pages for something like this - that way, you know the links are indexed and you can balance the anchor text more deliberately.

      Nice to see that you keep improving; good luck and stay the course!
      Thanks VK, still new to all this and trying to find a strategy that I like that can get better results quicker. Trying out SENuke at the moment but notice my links hasn't been index for more than 3 weeks now which is weird as most of the link i built are on site with PR1 or higher.
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      Jonathan Lim
      Get your CRM website & Premium Wootheme for FREE!
      Bizwebdesign

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