Adwords Recommend bid VS realities : massive mismatches

3 replies
  • SEO
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Like every newbie, I need to calc if adwords could be profitable.

But without buying domains, creating content, making it live, there seems ? no way to figure it out via adwords data from google.

I am using treadmill workouts as example.

adwords suggested bid $ 5

but in campaign manager if I enter an absurd high max;

google replies that CPC = $ 3.5 for avg pos 1

So google suggest bid ... for EVERYONE using their system ... is always ???? twice the amount you need to be ALWAYS at position one.???

https://support.google.com/adwords/answer/3022575
Suggested bid: Your suggested bid is calculated by taking into account the costs-per-click (CPCs) that advertisers are paying for this keyword for the location and Search Network settings you've selected.

...costs-per-click (CPCs) that advertisers are paying for this keyword

NO; its twice the max bid for pos 1.

Fair to assume ???? this ... so all the csv I downloaded from google, I should half the suggest bid ....

and now call that MAX bid required for pos. 1.

Aaaahhhhh .... thinks look twice as promising as before

I can make it look better .... I could half that MAX bid for pos. 1 .... to get pos 7-19 ....

wow ....... thinks look OVERALL 4 TIMES as promising as before :-)

- - -
I can live with bottom low $ .05 traffic volumes; but will google allow it.?

Based on traffic tools I could get 1/3 of traffic with ultra low bids; but will google allow it.?

I have super tiny budget, and amazon will only pay in 3 MONTHS. so I must survive on tiny slivers of leftover low opportunities; that works profitable from day 0.

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My question:

the google suggest bid = twice bid for pos 1.

so if I divide it by 3-5; could that be a reasonable low pos. still getting overall 100 clicks a DAY worldwide.??

- - -

If pos 1 bids are $ 30- 50 ; does LOW volume opport. for pos 20+ exist at allowed ?? $ 1 bids


thanks
#adwords #bid #massive #mismatches #realities #recommend
  • Profile picture of the author 123wpthemes
    oops

    how do I subscribe to comments; I cannot see button for it ?

    Maybe I have to wait for first comment and then start sub to it?
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  • Profile picture of the author dropout
    Sorry but I think you go about this in the wrong way. You should rather just set money aside that you can afford to invest (and lose!) in building a site and starting a campaign.

    I earn my living from campaigns in AdWords and I never look much at suggested bids: I set my bid, see what data I get back (what position I'm in), and go from there (increase/decrease bid or throw away keyword if it will never become profitable).

    The worst you can do is overthink it: rather set aside a reasonable amount of money, get data in and make informed decisions instead of theorizing.
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    • Profile picture of the author 123wpthemes
      Originally Posted by dropout View Post

      The worst you can do is overthink it: rather set aside a reasonable amount of money, get data in and make informed decisions instead of theorizing.
      Thanks for reply

      But I am at square one; I must make informed decision as to IF its worth it, based on wordwide avg convert rate of 2 - 4 percent, versus HIGH adwords costs.

      I only have to understand and see ONE calc that it may work for me to try; but paying $ 5 for bids when 2 % converts and I get $ 50 commission is massive negative profit.

      Suggested bid I will now ignore; it means nothing and just scares my overthinking process.

      You are right; I cannot see the real life history facts ... for MY website efforts ... without having a site and SEEing the clicks and RATES I do pay.

      thanks
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