Google Webmaster Tools on SERPs

3 replies
  • SEO
  • |
Google Webmaster Tools has a section that shows what search queries are getting traffic to which webpage and its approximate placement in their search results (sometimes this is accurate, sometimes it is way off).

Anyway, I found several long tail keywords leading to pages that do not exist. They existed when my site was static. They don't exist now that it is a blog. The change from XSite Pro to Wordpress happened at least 6 months ago. The pages that they show should be gone.

That page shows up in Googles Webmaster tool but there is no corresponding page on my newer blog.
This is not the only page like that. There are atleast a couple more. It is like Google has a snapshot of what my site's structure looked like a year ago and are using that to make these search query decisions. It seems to be only a txt file. There is no theme, only adsense and a white background with words on it.

What does the board think might be happening and what can I do about it?

- Alcoholic Definition

Thank you for considering my problem.

Additional: There is adsense on these pages and the adsense is showing Battlefield 4 so the adds are up to date. Is this maybe an old host trying to get some adsense revenue?

Thanks again.
#google #serps #tools #webmaster
  • Profile picture of the author seorockstar
    Hi, first the adsense in the wordpress site and the static html page bears the same publisher id, which I believe is yours.

    One thing possible is that the old static pages were not removed after the wordpress migration so they still exist on your server.

    What you can do here is to add a 301 redirect of those old pages to the most relevant pages via .htaccess
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  • Profile picture of the author yukon
    Banned
    301 redirect the dead URLs to a live web page/URL.
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  • Profile picture of the author schleprock
    I should have done the 301 redirect. Instead I requested Google remove them through their webmaster tools.
    thanks for your answers, clearly the 301 redirect was the best thing to do.
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